CRM & Digital Marketing Coordinator

Accountabilities:

• Manage and optimize HubSpot CRM, including workflows, segmentation, lead scoring, and marketing automation processes.

• Design and execute email marketing campaigns, newsletters, EDMs, and automated customer nurture journeys for B2B and B2C audiences.

• Create and maintain landing pages, lead magnets, forms, and conversion-focused digital assets.

• Monitor and analyze campaign performance, including lead generation metrics, ROI, and database growth, using reporting dashboards.

• Support website updates, blog publishing, and ongoing digital content management.

• Ensure consistent brand alignment across all digital marketing and CRM touchpoints, maintaining a premium customer experience.

Requirements:

• Experience working with CRM platforms, ideally HubSpot, including automation, segmentation, and campaign management.

• Strong background in digital marketing execution, including email marketing and customer journey design.

• Ability to build and optimize landing pages, forms, and conversion-focused digital assets.

• Analytical mindset with experience tracking campaign performance and interpreting marketing data.

• Strong communication and content skills, with attention to brand tone and customer experience.

• Familiarity with website content management systems and digital publishing processes.

• Ability to manage multiple projects simultaneously in a fast-paced marketing environment.

• Experience working with both B2B and B2C marketing audiences is a plus.

Benefits:

• Competitive compensation aligned with experience and market standards in Australia.

• Opportunity to work in a dynamic, growth-focused digital marketing environment.

• Hands-on experience with leading CRM and marketing automation tools such as HubSpot.

• Exposure to both B2B and B2C marketing strategies and campaigns.

• Collaborative work environment with strong focus on brand and customer experience.

• Opportunity to develop expertise in CRM strategy, automation, and performance marketing.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1