Especialista de Martech & Marketing Operations

Accountabilities

• Administer and continuously evolve Salesforce or the organization's CRM environment, ensuring it supports Growth and marketing operations effectively.

• Monitor and maintain the quality, consistency, and reliability of lead and customer databases.

• Implement and maintain digital tracking events using Google Tag Manager (GTM) and Google Analytics 4 (GA4).

• Configure and maintain pixels, conversion tracking, and integrations across marketing and technology platforms.

• Perform basic maintenance and updates to landing pages, supporting marketing campaigns and acquisition initiatives.

• Document marketing technology processes, configurations, and operational procedures to improve consistency and knowledge sharing.

• Support Growth initiatives by identifying opportunities to improve acquisition funnels, lead management, data quality, and operational efficiency.

Requirements

• Experience working with Salesforce or a similar CRM platform.

• Practical experience with Google Tag Manager (GTM) and Google Analytics 4 (GA4).

• Understanding of acquisition funnels, lead management, and digital marketing operations.

• Basic knowledge of HTML and CSS for landing page maintenance and troubleshooting.

• Strong analytical and problem-solving skills, with a structured and detail-oriented approach.

• Basic SQL knowledge is a plus.

• Experience with Power BI is desirable.

• Familiarity with automation platforms such as Zapier, Make, or n8n is a plus.

• Knowledge of Conversion Rate Optimization (CRO) and A/B testing is desirable.

• Previous experience in digital companies or technology-driven environments is an advantage.

Benefits

• Flexible meal allowance through Flash Benefits: R$46 per day.

• Amil health insurance.

• Dental insurance.

• Transportation allowance with no payroll deduction.

• Life insurance.

• Snacks available at the office.

• Annual bonus.

• TotalPass access.

• Birthday Day Off.

• Extended maternity and paternity leave.

• Career development and ongoing career support.

• Flexible work model with the possibility of working 100% remotely or hybrid once a week.

• A collaborative, informal, and welcoming work environment.

• Opportunities to work on innovative projects within the technology sector.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1