The Challenge
ShopBack is Asia-Pacific's largest shopping rewards platform expanding into North America, serving 60M+ shoppers across 13 markets. You'll own campaign strategy and execution for a fintech-meets-eCommerce platform processing $5.5B in annual sales, working alongside global teams to drive user engagement and growth.
Your Mission
Launch 3-4 high-impact online marketing campaigns and measure baseline engagement/conversion metrics
Develop and execute onsite content management strategy ensuring seamless user experience across key touchpoints
Conduct competitive market research and A/B test 5+ growth hypotheses using data analysis tools
Establish reporting cadence with regional teams and deliver weekly performance insights on campaign KPIs
Scale top-performing campaigns from Q1/Q2 to drive 25%+ improvement in campaign-attributed revenue or user acquisition
Build and document playbooks for 3+ recurring marketing initiatives (seasonal campaigns, product launches, retention)
Lead cross-regional content collaboration ensuring brand consistency across 2+ regional markets
Implement AI-powered workflow improvements in campaign planning, content creation, or performance analysis reducing time-to-launch by 20%+
KPIs You'll Own
Campaign Conversion Rate
Track % of users who complete desired action (sign-up, purchase, activation) from campaign touchpoints.
Cost Per Acquisition (CPA)
Measure marketing spend efficiency by dividing total campaign spend by new customers/users acquired.
Onsite Engagement Rate
Monitor click-through rates, time-on-page, and interaction metrics for onsite campaign content.
Campaign Launch Velocity
Track speed from brief to live launch; aim to reduce campaign cycle time month-over-month through optimization.
A/B Test Win Rate
Percentage of experiments that achieve statistically significant improvement vs. control; indicator of growth culture health.
Tools & Stack
Your Team
Your Manager
Regional Marketing Manager or Marketing Lead (not specified)
Current Team
Cross-functional team including regional marketing, content, product, and merchant teams
New role; part of North America expansion
The Package
Salary
$55K-$72K base
Remote
On-site in Austin, Texas; relocation support provided
Benefits & Perks
Company Intelligence
ShopBack is Asia-Pacific's leading shopping, rewards, and payments platform founded in 2014, serving 60M+ shoppers across 13 markets. The platform powers $5.5B in annual sales for 20,000+ partners and has distributed $800M+ in cashback rewards. In 2025, ShopBack expanded into North America as part of aggressive global growth.
Founded
2014
Customers
60M+ shoppers, 20,000+ online and in-store merchants and brands
Culture
Grit, Hunger, Speed, Impact-hands-on startup mindset with bias for action and collaborative problem-solving
Is This Role For You?
- You're a fresh grad or have 1-2 years eCommerce marketing experience and want to own campaigns end-to-end
- You thrive in fast-paced environments and can juggle multiple campaigns without losing quality
- You're equally comfortable with creative brainstorming and data-driven decision making; you test, measure, and iterate
- You actively use AI tools (ChatGPT, etc.) to solve problems and boost your productivity
- You're excited about fintech, eCommerce, and loyalty-and you genuinely love finding deals
- You need remote flexibility; this is 100% on-site in Austin and relocation is required
- You prefer static, well-defined roles with minimal ambiguity; startup chaos isn't your jam
- You're allergic to data and metrics; every decision here is backed by numbers
Interview Process
Initial Screening
Recruiter call to assess background, motivation, and relocation willingness (20-30 min)
Marketing Scenario / Case Study
Take-home or live exercise: plan a campaign, analyze performance data, or identify growth opportunities (1-2 hours)
Hiring Manager Interview
Discussion of marketing experience, AI tool usage, analytical mindset, and startup fit (45-60 min)
Team / Cross-Functional Round
Conversation with regional or product team members to assess collaboration style (30-45 min)
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
Keep exploring
Related searches
More like this
Roles similares
Wholesale Growth Specialist | Faire & Retail Growth Agency (Remote)
The Prosper Lab • Remote
Senior Director Strategic Growth Channels
Ed Miniat LLC • South Holland, IL 60473
Marketing Manager
Renaissance Marine Group • Clarkston, WA 99403
Vice President of Strategic Growth & Business Development
Bradshaw Home • Remote
Context
About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.