The Challenge
Rappi is a $2.5B+ delivery and marketplace platform operating across Latin America. They need a Growth E&A (Experimentation & Analytics) Lead to drive scientific rigor into product decisions, turning messy data into causal insights that prevent costly mistakes and unlock unit economics.
Your Mission
Audit and document current experimentation framework; establish SRM detection and novelty/primacy effect protocols across all A/B tests
Lead 2-3 high-impact diagnostic analyses of recent metric drops, quantifying GMV impact and recommending fixes
Build automated SQL dashboards for real-time cohort retention and conversion tracking across user segments
Partner with 2-3 product teams to challenge assumptions and deliver 1 elasticity analysis informing pricing strategy
Design and roll out a variance reduction framework (CUPED/stratification) reducing required sample size by 20%+
Establish anomaly detection system using Python + LLMs (N8N) to flag metric deviations before they become crises
Deliver 8-10 A/B test analyses with rigorous statistical reporting (Welch's t-test, confidence intervals, power analysis)
Model economic trade-offs between conversion lift, operational costs (support, refunds), and long-term LTV for 2 major features
KPIs You'll Own
A/B Test Validity Rate
Percentage of experiments passing SRM checks and confound detection before rollout; target 95%+.
Root Cause Analysis Speed
Average time to diagnose metric anomalies (technical vs. market-driven); target <48 hours.
GMV Impact per Experiment
Quantified revenue lift or loss per successfully launched test; cumulative target $2M+ annual impact.
Elasticity Model Accuracy
Predicted vs. actual conversion/revenue changes from pricing tests; target RMSE <5%.
Tools & Stack
Your Team
Your Manager
Not specified; likely VP Growth or Head of Analytics
Current Team
Product Analytics team structure not detailed
New role; Growth E&A function appears to be expanding
The Package
Salary
$80K-$120K base
Remote
On-site (Bogota, D.C., Colombia)
Benefits & Perks
Company Intelligence
Rappi is a Latin American super-app combining delivery, marketplace, and financial services. Operating across multiple countries with 500+ employees, Rappi processes billions in GMV and serves millions of users. The company is focused on data-driven decision-making and challenging market conventions.
Team Size
500+
Customers
Millions of users across Latin America
Culture
Mission-driven, opportunity-focused, celebrates diverse backgrounds and equal career progression
Is This Role For You?
- You have 3+ years hands-on experience in A/B testing, product analytics, or growth with deep statistical rigor-not just dashboard-watching
- You live and breathe causal inference: Welch's t-test, MDE, variance reduction, and you can spot SRM and novelty effects immediately
- You code fluently in SQL and Python; you optimize for computational complexity and know when to vectorize instead of loop
- You think like both scientist and strategist: you challenge product assumptions with data AND translate confidence intervals into business dollars
- You're motivated by high-scale impact: analyzing decisions affecting millions of users and unit economics in a marketplace
- You lack formal quantitative education (Stats, Math, Economics, CS) or can't demonstrate statistical depth beyond 'p < 0.05'
- You're not comfortable coding or prefer passive analytics; this role requires hands-on SQL/Python and automation design
- You're remote-first; this is on-site only in Bogota-no flexibility mentioned
- You treat A/B testing as a box-ticking exercise rather than a discipline; Rappi expects rigor, not speed over correctness
Interview Process
Initial screening
Background in quantitative field, 3+ years analytics/growth, A/B testing portfolio review
Technical case study
Design an A/B test for a marketplace feature; identify pitfalls, SRM risks, and power calculations
SQL/Python coding challenge
Complex cohort retention query and Python script for variance reduction or anomaly detection
Stakeholder interview
Conversation with VP Growth or product leadership on strategic priorities and experimentation roadmap
Offer & discussion
Compensation, role scope, and first 90-day priorities
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
Keep exploring
Related searches
More like this
Roles similares
Growth Strategy Manager- Italian speaker
FeverUp • Madrid
Lead Field Marketing Specialist - B2C
Vtex • São Paulo
Analista de Redação GEO e Inbound Júnior | Marketing
C6 Bank • São Paulo, Brazil
Pessoa Analista de Dados Pleno | Aquisição
Jobgether • Brazil
Context
About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.