The Challenge
Matera is scaling its digital presence in proptech—a niche but explosive market. You'll own SEO and paid acquisition channels reporting directly to the Traffic Manager, driving qualified leads for a 290-person SaaS platform bridging residential and commercial real estate.
Your Mission
Execute onboarding in proptech domain and establish 5+ qualified backlink partnerships for SEO
Audit and re-optimize 10+ underperforming SEO articles with improved keyword targeting and internal linking
Launch and monitor 3 A/B tests on landing pages to identify conversion bottlenecks
Build weekly performance reporting dashboard tracking SEO, SEA, and conversion metrics
Grow organic traffic by 25-30% through link-building program and content optimization
Reduce SEA cost-per-lead by 15% via bidding strategy refinement and landing page conversion wins
Publish 12 high-quality pieces of content integrated into Webflow, each seeding backlinks with partners
Establish data-driven optimization cadence with weekly wins documented and team-wide recommendations
KPIs You'll Own
Organic Traffic Growth
Month-over-month increase in sessions from SEO, target 25-30% within 6 months.
Cost Per Lead (SEA)
Track paid acquisition efficiency across channels; aim for 15% reduction via optimization.
Conversion Rate
Monitor site-wide CVR and test impact; baseline and iterate on landing page performance.
Backlink Acquisition
Number and quality (domain authority) of new backlinks secured monthly through partnerships.
Tools & Stack
Your Team
Your Manager
Clara, Traffic Manager
Current Team
Acquisition team (Clara + you). Part of broader marketing org in 290-person SaaS.
New role—alternance position, growth track.
The Package
Salary
€1,200–€1,500/month
Remote
On-site in Paris 02, occasional remote (negotiable with manager). Schedule: 3 weeks on-site / 1 week school OR 4 days / 1 day.
Benefits & Perks
Company Intelligence
Matera is a SaaS platform simplifying property management for residential and commercial real estate (copropriété). Founded to modernize a fragmented, underserved European market, they're scaling rapidly with operations across multiple countries.
Team Size
290
Customers
Property managers, residential/commercial real estate firms across Europe
Culture
Startup mentality with weekly manager feedback, hands-on learning, and international growth focus.
Is This Role For You?
- You're in Master 1/2 at a business school (or equivalent) and want real acquisition experience in a growth-stage SaaS.
- You have prior SEO or SEA internship/alternance experience and can hit the ground running on technical optimization.
- You're fluent in English, ideally German too—proptech is international and you'll work with cross-border partners.
- You're a self-starter who enjoys both data analysis and content writing; you don't need hand-holding but value structured feedback.
- You want a pure creative content role—this is 60% data-driven optimization, 40% content creation.
- You're uncomfortable with weekly performance reporting and iterative testing (you'll own conversion tracking).
- You need full-time flexibility; alternance rhythm (3/1 or 4/1) and Paris on-site presence are non-negotiable.
Interview Process
Application review
CV, cover letter, and any portfolio of SEO/SEA work you've done. Highlight backlink wins or A/B test results.
Screening call with Clara
30 min. Walk through your proptech knowledge, prior acquisition campaigns, and how you approach content optimization.
Practical case study
Short take-home: analyze a sample underperforming landing page or keyword cluster, recommend improvements.
Team meet & school sync
Meet broader marketing team, discuss alternance rhythm and onboarding plan with your school liaison.
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.