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Accountabilities
- Lead and scale the internal paid media team, including hiring, coaching, and performance management as the organization grows
- Own and optimize a $15M+ annual media budget with a focus on efficiency, revenue growth, and iROAS performance
- Build and maintain robust reporting and analytics frameworks across all paid media channels
- Translate performance data into clear, actionable insights for senior leadership and cross-functional stakeholders
- Own SEO and AEO strategy as the internal subject matter expert, ensuring alignment with broader growth objectives
- Manage external agency partners, defining KPIs, reviewing deliverables, and ensuring execution quality and strategic alignment
- Collaborate with agencies on content strategy, keyword targeting, and technical SEO improvements in partnership with product teams
- Lead channel forecasting, budget planning, and ongoing performance reporting across growth initiatives
- Identify, design, and execute new channel experiments to improve reach, efficiency, and incremental growth
- Partner with analytics teams to manage incrementality testing (MMM, geo-experiments) and evaluate channel impact
- Continuously evaluate performance opportunities and scale high-performing acquisition strategies
- 8+ years of experience in performance marketing, growth marketing, or digital media, with 3+ years in a leadership role
- Proven experience managing large-scale media budgets ($15M+) in a B2C or high-growth environment
- Strong hands-on expertise in multiple performance channels such as Paid Search, Paid Social, YouTube, CTV, Affiliate, or Influencer Marketing
- Experience overseeing SEO and/or AEO strategy and managing external agency relationships
- Strong analytical skills with experience using tools such as Google Analytics and incrementality measurement platforms
- Demonstrated ability to lead, mentor, and develop high-performing teams
- Excellent communication skills with the ability to translate complex data into clear business insights
- Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment
- Self-directed, proactive, and comfortable operating in a remote-first setup
- Experience with forecasting, budget management, and performance optimization at scale
- Competitive base salary ranging from $150,000 to $180,000
- Annual discretionary bonus opportunity of up to 20%
- Medical, dental, and vision insurance coverage
- 401(k) plan with company match
- Health Savings Account (HSA), Flexible Spending Account (FSA), and dependent care options
- Paid parental and bonding leave
- Flexible PTO and paid company holidays
- Monthly wellness and internet reimbursement
- Professional development support, including certifications and leadership coaching
- Mental health and wellbeing resources
- Fully remote work within the United States (EST working hours required)
AI-powered matching process
to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice:
By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.