The Challenge
EPSILON France (Publicis) runs 100+ datamarketing platforms daily for 300+ clients. You'll own CRM campaign activation for a major automotive player, coordinating creative, data, and IT teams across international and French markets.
Your Mission
Master Adobe Campaign configuration and CRM workflow setup for active client campaigns
Execute 15+ campaign deployments with zero QA failures across email, SMS, and RCS channels
Build segmentation playbooks and document GDPR compliance protocols for reuse
Establish clear handoff processes between creative, data, and IT teams to eliminate delays
Own end-to-end campaign performance analytics: track open rates, CTR, conversions, and deliverability metrics
Optimize segmentation strategy based on 6 months of campaign data to improve targeting precision
Reduce campaign deployment time by 30% through process improvements and automation
Mentor junior activation team members and become go-to CRM expert for client escalations
KPIs You'll Own
Campaign Deployment Success Rate
Percentage of campaigns launched on-time with zero QA defects across all channels
Email Deliverability Rate
Inbox placement and bounce rate monitoring to maintain sender reputation
Segment Precision
Accuracy of audience targeting and segment overlap elimination
Cross-Team Coordination Speed
Time from brief to launch approval without rework cycles
Tools & Stack
Your Team
Your Manager
CRM & Customer Experience Team Lead (25-person team)
Current Team
25-person squad: data specialists, creative team, activation marketers, IT support
New hire to support high-volume automotive client campaigns
The Package
Salary
€38K-€48K base
Remote
Hybrid: 2 days/week remote from Paris office. Up to 6 weeks/year remote work globally.
Benefits & Perks
Company Intelligence
EPSILON France is the datamarketing entity of Publicis Groupe with 500 experts across data, marketing, and tech. They execute 100+ datamarketing platforms daily for 300+ clients, combining data, marketing, and technology to optimize customer interactions.
Team Size
500
Customers
300+ active clients including major automotive brands
Culture
Data-driven, collaborative cross-functional teams. Mission: 'Every Interaction Counts.'
Is This Role For You?
- You love technical details, QA rigor, and managing precise processes without cutting corners
- You're fluent in Excel and comfortable with HTML, databases, and CRM platforms
- You thrive coordinating across marketing, data, and IT teams—you speak all three languages
- You're curious about CRM best practices: deliverability, tracking, segmentation, and compliance
- You hate repetitive tasks or technical work—this role is hands-on execution, not strategy
- You're uncomfortable with spreadsheets, databases, or tight timelines
- You prefer pure creative work and want nothing to do with analytics or technical QA
Interview Process
Phone Screen
Initial fit check on CRM experience, Excel proficiency, and cross-functional collaboration
Technical Assessment
Practical exercise with sample campaign brief: segmentation logic, QA checklist, basic HTML review
Team Interview
Meet activation marketing lead and data team. Discuss process improvements and client scenarios
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.