The Challenge
Condé Nast France owns some of the world's most prestigious magazine brands (Vogue, GQ, AD, Vanity Fair). You'll own the full acquisition and retention playbook across digital channels to grow their subscriber base and drive recurring revenue.
Your Mission
Audit current acquisition channels and establish baseline ROI metrics across Paid Media, SEA, email, display, and owned channels
Launch 2-3 A/B tests on high-impact variables (creative, copy, targeting) to identify quick wins in conversion rate
Migrate CRM platform tracking and implement consistent KPI dashboards for real-time campaign performance visibility
Establish partnership protocols with the Subscriptions team and internal design resources for seamless campaign execution
Achieve +25% improvement in CAC efficiency through channel optimization and audience segmentation
Scale 2-3 proven acquisition channels with 40%+ quarter-over-quarter growth in qualified subscriber traffic
Implement lifecycle email nurture workflows with target 3.5%+ open rates and 0.8%+ conversion rates
Identify and pilot 2 new acquisition channels aligned with evolving consumer behavior (emerging platforms, partnerships, etc.)
KPIs You'll Own
CAC by Channel
Cost per acquired subscriber broken down by Paid Media, SEA, email, display, and owned channels-your primary lever for budget allocation.
Conversion Rate (Traffic → Subscription)
Percentage of site visitors converting to paid subscribers; directly tied to landing page optimization and offer testing.
Email Performance (Open, Click, Conversion Rates)
Campaign-level metrics tracking subscriber engagement and ROI on email prospecting and retention sends.
ROAS (Return on Ad Spend)
Revenue generated per euro spent on paid acquisition channels; your north star for paid media efficiency.
Customer Retention / Churn Rate
Percentage of acquired subscribers retained month-over-month; informs CRM strategy and lifetime value calculations.
Monthly Recurring Revenue (MRR) from BtoC
Aggregate revenue from all subscriber and consumer channels; tracks business impact of your acquisition and retention work.
Tools & Stack
Your Team
Your Manager
Director of Consumer Revenue, France
Current Team
Subscriptions Manager + potentially other acquisition/CRM specialists across 4 brands (Vogue, GQ, AD, Vanity Fair)
Backfill or expansion role to scale acquisition and CRM across French market
The Package
Salary
€45K-€55K base
Remote
On-site, Paris (Île-de-France)
Benefits & Perks
Company Intelligence
Condé Nast is a global media powerhouse headquartered in New York, publishing iconic brands like Vogue, The New Yorker, GQ, Wired, and Vanity Fair across 32 markets. The company operates a hybrid model of owned brands and licensed partnerships, blending premium editorial with direct-to-consumer revenue streams.
Team Size
500+
Customers
Premium magazine subscribers, luxury advertisers, affluent readers across lifestyle, business, culture, and technology verticals
Culture
Legacy media brand with digital transformation agenda; strong editorial identity paired with data-driven marketing culture
Is This Role For You?
- You've managed acquisition or retention campaigns for B2C subscription, membership, or e-commerce brands with clear ROI accountability
- You're fluent in paid media, email marketing, and web analytics-and you obsess over CAC, conversion rates, and LTV math
- You thrive in cross-functional environments where you partner closely with sales, product, and creative teams to execute roadmaps
- You're excited by the challenge of growing subscribers for premium, editorial-driven brands where audience quality matters as much as volume
- You're based in or willing to relocate to Paris; on-site presence is non-negotiable for this role
- You're looking for fully remote flexibility-this is strictly on-site in Paris
- You lack 5+ years of hands-on growth marketing or digital acquisition experience; this role requires immediate execution, not mentoring
- You're uncomfortable owning full P&L responsibility for acquisition budgets or making data-driven tradeoffs between channels
- You have no experience with email marketing, paid media optimization, or CRM platforms-these are table stakes
Interview Process
Screening Call
30-min conversation on acquisition experience, key metrics you've owned, and alignment with Condé Nast's brand positioning.
Take-Home Case Study
You'll analyze a simplified acquisition scenario (budget allocation, channel mix, optimization strategy) and present recommendations.
Manager Interview
Deep dive with Director of Consumer Revenue on strategy, execution rigor, collaboration style, and how you'd approach the first 90 days.
Stakeholder Panel
Meet with Subscriptions Manager and potentially a brand lead to assess partnership dynamics and creative collaboration.
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
More like this
Roles similares
Growth Ops Engineer, Salesforce
Qonto • Paris
Marketing Campaigns Intern
Pigment • Paris
Growth Manager (GTM Engineer)
Pigment • Paris
Business Development/Sales & Growth Marketing EMEA (6-month Internship)
Pigment • Paris
Context
About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.