The Challenge
Astrocade is the YouTube of games-20M users in months, backed by Sequoia/NVIDIA/Google. You'll own growth for both sides of a two-sided platform: creators making games and players discovering them. Move fast, build systems, and scale before the space gets crowded.
Your Mission
Map and optimize the full creator funnel: awareness → signup → first game published. Target 2-3x improvement in creator-to-published conversion.
Stand up paid media campaigns across Meta, TikTok, Google with agentic automation. Establish baseline CAC and LTV for both creators and players.
Build and deploy 2-3 agentic tools to automate ad creative testing, bid optimization, and performance reporting across platforms.
Launch initial PR push in gaming/creator economy media. Secure 3-5 tier-1 placements within 90 days.
Scale creator acquisition to 5M+ new creators. Build repeatable playbooks for paid social, SEO, and organic that don't require constant manual work.
Achieve product-market fit signals on player side: sub-$2 CAC with 30%+ Day 7 retention. Own the paid funnel end-to-end.
Build scalable SEO/content infrastructure. Rank for 50+ high-intent keywords and drive 100K+ organic monthly impressions by month 6.
Hire and onboard first growth team member(s). Document all processes and agentic workflows so they can scale independently.
KPIs You'll Own
Creator-to-Published Rate
% of new creators who publish their first game within 30 days of signup. Primary proxy for creator product-market fit.
Player CAC & LTV Ratio
Cost to acquire a player vs. lifetime value generated. Target 1:3 or better. Drives profitability.
Day 7 & Day 30 Retention
% of players returning 7 and 30 days post-install. Core health metric for both organic and paid campaigns.
Organic vs. Paid Mix
% of growth driven by SEO, social, word-of-mouth vs. paid media. Tracks sustainability of growth engine.
Agentic Tool ROI
Time saved and cost reduction from automation tools. Measure deployment impact on team velocity.
Tools & Stack
Your Team
Your Manager
Likely CEO or founding team (not specified)
Current Team
Solo IC-you're the only growth person on day one
New role. You'll build the team as you scale.
The Package
Salary
$180K-$240K base
Equity
Expected (pre-Series A/B stage with Sequoia backing, not specified)
Remote
On-site, Palo Alto, CA. Full-time.
Benefits & Perks
Company Intelligence
Astrocade is a UGC gaming platform enabling anyone to create and share playable games in days, not months. 20M+ users in months of launch. Backed by Sequoia, NVIDIA, Google, and founded by top talent from Stanford and Google.
Funding
Series A+ (backed by Sequoia, NVIDIA, Google Ventures)
Customers
20M+ users (creators and players)
Culture
High-growth, scrappy, mission-driven. Hires curious people excited to learn. Expects hands-on ownership and speed.
Is This Role For You?
- You've scaled consumer products and understand two-sided marketplace dynamics (creators + players, supply + demand)
- You're comfortable being the only growth person, wearing multiple hats (paid media, PR, SEO, social) from day one
- You can think in systems and build repeatable playbooks, not one-off campaigns. You use agentic tools to automate the busywork.
- You move fast, move data-driven, and aren't afraid to ship and iterate. You thrive in chaos and ambiguity.
- You need a team in place on day one or hate being a solo IC. This role is hands-on and scrappy.
- You're uncomfortable with on-site work in Palo Alto. This is 100% in-office.
- You don't understand or embrace AI/agentic automation. The role explicitly requires building tools to automate work at scale.
Interview Process
Initial Screen
Likely with founder or Head of People. Expect questions on two-sided platform experience, agentic tool familiarity, and growth case studies.
Deep Dive Interview
Technical and strategic. Walk through a growth campaign you've run: how you'd set it up, measure it, and automate it with agentic tools.
Founder Conversation
Expect to speak with Amir, Ali, or Fei-Fei. They'll assess mission fit, ambition, and whether you can move at their pace.
Take-Home or Live Exercise
Likely a growth audit of Astrocade or similar product. Show your thinking on creator funnel, player acquisition strategy, and automation approach.
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.