Director, Brand Partnerships - Xsolla Advertising & Rewards

Qualifications & Skills

Required

• 8+ years of experience in business development, partnerships, advertising sales, brand partnerships, retail media, commerce partnerships, or related commercial leadership roles.
• Proven experience selling to Fortune 1000 brands, agencies, loyalty programs, retail media networks, or consumer marketing organizations.
• Demonstrated success building a new business line, category, market, or commercial function from 0→1.
• Track record of structuring and closing complex strategic partnerships.
• Strong understanding of digital advertising, loyalty, identity, commerce, audience targeting, and measurement ecosystems.
• Experience bringing emerging products to market and influencing product strategy.
• Deep understanding of attribution, incrementality, brand lift, and marketing effectiveness measurement.
• Exceptional communication, negotiation, and executive presentation skills.
• Ability to operate independently in highly entrepreneurial and ambiguous environments.

Preferred Experience

• Existing senior relationships across major brands, agencies, loyalty platforms, retail media networks, or consumer technology companies.
• Experience working within gaming, adtech, martech, fintech, loyalty, retail media, or commerce technology.
• Experience launching new advertising, loyalty, audience, or identity products.
• Familiarity with first-party data, customer identity, rewards, and personalization platforms.
• Experience building and scaling commercial teams and partnership organizations.

What Success Looks Like (First 12 Months)

• Establish Xsolla's first dedicated brand partnership pipeline.
• Secure flagship brand, agency, and loyalty partnerships.
• Create repeatable positioning and commercial packaging for Xsolla's consumer-facing products.
• Influence the roadmap of next-generation advertising, identity, rewards, and commerce offerings.
• Develop measurable attribution and brand effectiveness frameworks for partners.
• Build the foundation for a scalable brand-side revenue organization.