The Challenge
Dalma is scaling its B2B partner network across France and Germany—recruiting breeders and vets as direct prescribers to pet parents. You'll own the operational engine and build the systems that turn partners into growth channels.
Your Mission
Map and optimize current partner acquisition funnel; identify 2-3 quick wins to reduce friction in onboarding
Set up automated workflows in HubSpot + Make to track partner payments, loyalty rewards, and engagement metrics
Launch 2 activation campaigns (flyers, goodies) for target segments; measure conversion and partner satisfaction
Build a partner data dashboard tracking activation, retention, and referral rates by geography
Scale go-to-market playbook to German market; achieve 30% month-over-month partner acquisition growth
Automate 70% of repetitive marketing ops tasks using No-Code tools; reduce manual admin by 10 hours/week
Launch AI-powered partner experience tool (using Claude/Lovable/Supabase) to increase retention by 20%
Own full P&L for partner acquisition channel; demonstrate unit economics and CAC payback
KPIs You'll Own
Partner Conversion Rate
Percentage of outreach targets who sign partnership agreements; target 15%+ by month 6
Partner Lifetime Value (LTV)
Revenue generated per partner over their engagement period; baseline and improve by 25%
Churn Rate
Monthly partner attrition; keep below 5% through activation and loyalty programs
Cost Per Acquisition (CPA)
Spend required to onboard one partner; optimize down to <€50 per partner by Q2
Tools & Stack
Your Team
Your Manager
Laurie (B2B Growth Manager)
Current Team
B2B Growth team led by Arnaud (Growth Lead); cross-functional Brand team for activation assets
New role—core team expansion
The Package
Salary
€18K-€24K (annualized equivalent for internship)
Remote
On-site, Paris
Benefits & Perks
Company Intelligence
Dalma connects pet parents with trusted breeders and vets through a B2B partner network. Operating in France and Germany, the company is building the infrastructure for responsible pet sourcing and veterinary guidance.
Customers
Breeders, veterinarians, dog trainers; end-users are pet parents
Culture
Builder mindset, operationally rigorous, bias toward No-Code automation and shipping fast
Is This Role For You?
- You've already done 1+ startup internships and metrics (CAC, churn, conversion) aren't theoretical
- You love Excel/Sheets and aren't afraid to own data workflows; HubSpot or Make experience is a bonus
- You're organized, proactive, and comfortable taking on operational projects solo with async feedback
- You're genuinely curious about AI tooling and want to automate your own work
- You need a ton of hand-holding or expect perfect role clarity; this is a build-as-you-go internship
- You're a perfectionist who ships slowly; Dalma moves fast and iterates
- You're not comfortable with ambiguity or wearing multiple hats at once
Interview Process
Intro call with Laurie
30min conversation about your growth background, motivation, and understanding of B2B partnerships
Case study deep-dive
1h session with Laurie and Arnaud—present a mini-analysis (real data or hypothetical scenario) on partner acquisition or retention strategy
Culture fit with HR
30min chat with HR team to validate values alignment and assess adaptability
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.