The Challenge
TBWA Paris is a world-renowned disruption-focused agency handling major French and international accounts. You'll own social listening, e-reputation monitoring, and consumer behavior analysis—directly influencing strategy for flagship brands.
Your Mission
Build fluency with social listening tools (Brandwatch, Sprinklr, or similar) and set up monitoring corpora for 2-3 key client accounts
Deliver weekly e-reputation reports with weak signal detection and crisis tracking for assigned portfolio
Identify and document 10+ social media trend opportunities for client activation presentations
Shadow Data & Insights team on 3 major client deliverables (audit conversationnel, audience analysis, performance benchmarks)
Independently manage social listening workflows for 4-5 accounts, from corpus creation to actionable insights
Author 15+ situation reports with clear narrative, weak signal flagging, and strategic recommendations
Contribute insights to 2 full client campaigns (activation strategy, audience segmentation, performance modeling)
Build reusable monitoring templates and playbooks that the team adopts post-internship
KPIs You'll Own
E-reputation reports shipped on time
% of weekly/bi-weekly monitoring reports delivered on schedule with zero data gaps
Trend opportunities surfaced
Number of actionable social trend insights flagged per month that make it into client strategy docs
Listening corpus coverage
# of accounts/keywords under active monitoring vs. target scope for assigned portfolio
Cross-team collaboration velocity
Speed of turnaround on audit/analysis requests from Planning, Strategy, and Conseil teams
Tools & Stack
Your Team
Your Manager
Data & Insights team lead / senior analyst
Current Team
Data & Insights pole + cross-functional liaisons (Planning, Strategy, Conseil)
New internship role; backfill for seasonal capacity or new client mandate
The Package
Salary
€500-€700/month (legal French internship minimum + statutory top-up)
Remote
On-site only. 52 rue de Silly, Boulogne-Billancourt. 2 days/week remote possible.
Benefits & Perks
Company Intelligence
TBWA\GROUPE is a global communications agency built on the Disruption® methodology—obsessed with breakthrough thinking for major French and international accounts. The Data & Insights pole drives strategic decisions via social listening, consumer behavior analysis, and reputation monitoring.
Customers
Major French and international brands (Fortune 500 tier)
Culture
Collaborative, disruption-minded, team-player culture. Data-driven decision making.
Is This Role For You?
- You're studying Bac+4/5 (Master's level) in Economic Intelligence, Digital Marketing, or Social Analytics
- You're obsessed with spotting weak signals, trends, and what's actually moving consumer conversation
- You write clearly and analytically in both French and English; synthesis is your superpower
- You thrive in agency energy—fast-paced, multi-client, deadline-driven, collaborative
- You need remote flexibility; this is on-site in Boulogne-Billancourt
- You're not fluent in French or can't write analytical reports with precision
- You're looking for a long-term permanent role; this is a 6-month internship with no alternance option
- You prefer deep technical work over client-facing strategy and rapid iteration
Interview Process
CV screening
Profile review based on academic background and demonstrated interest in social/data
Interview with Data & Insights analysts
Conversation on motivation, analytical thinking, and familiarity with social listening concepts
Take-home exercise
Practical task (likely social data analysis, trend identification, or report writing sample)
Second interview + exercise review
Present your exercise results, discuss methodology, field follow-up questions from team
Interested in this role?
Apply now and hear back within days, not weeks.
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