Senior Marketing Manager – Retail (Remote)

Passionate about retail? Love premium beauty? If you’re ready to help grow a brand at a pivotal moment in its retail expansion, we’d love to hear from you.

We’re looking for an experienced Senior Marketing Manager to help lead retail marketing across our growing portfolio of major beauty retailers. Join our expanding team as we scale our professional haircare brand into new doors and new markets. This is a fully remote position. You’ll manage key retailer partnerships, drive in-store and digital presence, and help shape how UNITE shows up at retail.

What You’ll Do

•      Lead marketing strategy and execution for major retail partners

•      Manage retailer marketing calendars, promotional planning,and in-store activations

•      Partner with sales to translate retailer goals into integrated marketing campaigns

•      Develop retailer-specific content, merchandising strategies, and launch playbooks

•      Manage brand presence, content, and product pages on retailer websites and digital platforms

•      Analyze sales data and campaign performance to optimize investment across retailers

•      Manage retailer portals, promotional submissions, and compliance requirements

•      Coordinate cross-functionally with product, creative, and internal teams

What You Bring

•      5–7+ years marketing experience in beauty/CPG with significant retail focus

•      Required: Direct experience marketing to major beauty retailers (prestige a plus)

•      Proven track record managing retailer partnerships and promotional calendars

•      Demonstrated ability to drive measurable business impact — not just manage the marketing relationship, but move the needle on sell-through, revenue, and retail performance

•      Strong analytical skills — comfortable with sales data, budget management, and ROI analysis

•      Excellent project management and ability to juggle multiple retailer priorities

•      Self-starter who thrives in fast-paced, entrepreneurial environments

Bonus Points

•      Experience launching brands at major beauty retailers

•      Background managing multiple retailer partners simultaneously

•      Knowledge of retailer marketing portals and vendor systems

•      Understanding of both professional and consumer beauty channels