CRM & Cold Email Outreach Specialist (B2B)

Company Description

About Milked Media Inc.

At Milked Media, we’re more than just a digital creative agency. We are an award winning, female-led, growth partner for e-commerce brands. Since 2017, we’ve helped fashion, jewelry, beauty, and home brands scale through paid social & search, email marketing, and content production.

Our results speak for themselves with driving $160M+ in client revenue, a 28.7x average client ROI and 60+ brands thriving with our strategies.

Job Description

We’re looking for a

results-driven CRM & Cold Email Outreach Specialist

who can own and scale our internal outbound pipeline using cold email. This role is perfect for someone who understands how to turn a provided lead list into booked calls and signed clients. Part- time, 5-10 hours per week. Hourly + bonus structure. See below.

Key Responsibilities

• Execute high-performing B2B cold email campaigns targeting eCommerce brands
• Lead scraping finding key contact names and email addresses for provided leads
• Manage and optimize outreach using Instantly (must be highly proficient)
• Follow up with leads via email within our CRM system
• Personalize and iterate messaging to improve reply and conversion rates
• Monitor and optimize email deliverability (domains, inbox placement, warming, etc.)
• A/B test subject lines, messaging angles, and sequences
• Track campaign performance and continuously improve KPIs (open, reply, booking rates)
• Collaborate with internal team to align messaging with agency offerings
• Convert warm replies into booked calls and qualified opportunities

Qualifications

Ideal Candidate

Someone who treats cold email like a performance channel, not just sending emails, but optimizing a system that consistently generates revenue.

• Proven experience in B2B cold email outreach (agency or service-based preferred)
• Advanced experience using Instantly (campaign setup, inbox rotation, scaling)
• Strong expertise in email deliverability best practices
• Domain setup & warming
• Spam avoidance & inbox placement
• Technical understanding of DNS (SPF, DKIM, DMARC)
• Ability to write high-converting cold email copy that stands out in an inbox
• Data-driven mindset with strong testing and optimization skills
• Experience targeting or working with eCommerce brands is a plus
• Self-starter who can manage campaigns independently
• Pre-built lead lists of qualified eCommerce brands
• Clear ICP and targeting direction
• Proven service offerings with strong market demand
• Support from internal team for closing and onboarding

Success Metrics

• Reply rate
• Positive reply rate
• Booked calls
• Signed client contracts

Additional Information

Compensation

• $20–$30/hour (based on experience)
• $150 bonus per signed client contract generated from your outreach