Marketing Operations Manager

Marketing Operations Manager

Location: Remote

Start Date: ASAP

Duration: 6 months, highly likely to extend

Pay: $70 (firm)

About the Role

The Sage Group’s client, a life sciences company who unlocks the transformative potential of cutting-edge science and technology to improve billions of lives every day, is seeking a seasoned

Marketing Operations Manager

to join the Global Marketing team as a full-time contractor.

This role is ideal for a hands-on expert with

8+ years

of marketing operations, analytics, automation, and martech management experience—plus the ability to lead through influence in a matrixed environment. WE ARE SEEKING SOMEONE WHO IS PASSIONATE ABOUT IMPLEMENTING AND SOCIALIZING NEW AI TOOLS. Currently we leverage Jasper.ai for content builds.

This position will support daily reporting, drive operational governance, optimize the martech stack (including HubSpot, Dreamdata, Medallia, AI tools), and ensure tight digital execution across all channels. Experience with Account-Based Marketing is a strong advantage.

Key Responsibilities:

Marketing Operations & Automation

• Own

  HubSpot Marketing Hub

  (workflows, nurtures, scoring, integrations, QA, governance), maintain data hygiene, governance, and smooth system integrations and build scalable processes for campaign setup, lead management, and digital operations.

AI‑Enabled Marketing Operations

• Implement and manage

  AI tools

  , including

  Jasper AI

  , to accelerate content and operational workflows, integrate AI-based analytics and automation to improve decision-making and reporting speed. Partner with cross-functional teams to expand AI-enabled marketing capabilities.

Digital Marketing & Channel Governance

• Oversee performance of all

  owned, earned, and paid digital channels

  (web, SEO, email, paid search/social, programmatic) and ensure proper tagging, attribution modeling, and QA for all campaigns.

Analytics, Attribution, Reporting & Daily Performance Management

• Own daily marketing and digital reporting, dashboards, pacing, and KPI tracking, use tools like

  Dreamdata

  for B2B attribution and

  Medallia

  for customer/experience analytics and lead

  daily performance standups

  to review channel metrics, blockers, and required actions.

Marketing Technology & Vendor Management

• Manage the entire

  martech stack

  , ensuring it drives efficiency and scale, evaluate and implement tools that enhance personalization, automation, attribution, and reporting and serve as the day-to-day liaison with martech vendors, agencies, and analytics partners.

Qualifications needed in order to be successful:

• 8+ years

  in marketing operations, digital marketing, analytics, or demand generation.
• Deep experience with

  HubSpot Marketing Hub

  (automation, reporting, segmentation).
• Strong digital marketing expertise across paid, owned, and earned channels (as an MOPs person, not the channel executor)
• Proficiency with

  Google Analytics

  , dashboards, tagging, attribution, and data visualization.
• Experience with

  AI marketing tools

  such as

  Jasper AI

  .
• Hands-on experience with B2B attribution and customer experience tools such as Dreamdata or Medallia.
• Strong project management, process orientation, and operational discipline.

Preferred Experience

• Good to have:

  Experience supporting

  Account-Based Marketing

  programs Martech evaluation and integration work.
• Agency background or experience leading agencies with influence.
• Multi-agency management and cross-functional alignment.
• Global or matrixed team experience.
• Advanced attribution modeling or customer journey analytics.