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Especialista Sênior de Integração e Operações de Marketing | Performance

C6 Bank • São Paulo, São Paulo, Brazil

marketing-operationsSemi-seniorOn-siteFull timeR$120K - R$180K
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Marketing OperationsSão Paulo OnsiteR$120K-R$180KFintechPerformance Marketing

The Challenge

C6 Bank is scaling its performance marketing operation and needs someone to be the operational glue between Media, BI, Insights and the broader business. You'll transform strategy into disciplined execution across a complex, multi-stakeholder fintech environment.

Your Mission

First 3 Months
1

Map current demand flow and stakeholder needs across Media, BI, Insights, Creative, Content, CRM and business units; establish baseline operational metrics

2

Design and implement a structured briefing process that translates business/marketing needs into clear, actionable outputs for execution teams

3

Build core tracking infrastructure (dashboards, trackers, status reports) to create visibility into campaign planning vs. delivery across all initiatives

4

Establish weekly/bi-weekly cadence of checkpoints, forums and status reviews; document SOPs for demand intake and escalation

By 6 Months
1

Reduce time-to-execution for marketing initiatives by 30%+ through streamlined briefing and planning processes

2

Achieve 95%+ on-time delivery rate for planned campaigns and cross-functional projects; create predictability in the operation

3

Build integrated media planning view that connects paid media priorities to content, CRM, product and awareness initiatives; measure channel alignment impact

4

Develop capacity planning model that balances urgency, team capability and business impact; support quarterly prioritization cycles

KPIs You'll Own

Campaign On-Time Delivery Rate

% of planned marketing initiatives that launch/deliver on agreed timeline vs. total projects

Time-to-Execution (Demand to Launch)

Average days from briefing submission to campaign/project kickoff across initiatives

Stakeholder Alignment Score

Regular pulse surveys (monthly/quarterly) measuring clarity of objectives, scope and ownership across partner teams

Operational Velocity

# of active campaigns/projects tracked and monitored per quarter; throughput of the operation

Risk Detection & Resolution

# of risks/blockers identified proactively vs. reactively; average resolution time

Tools & Stack

Excel/Google SheetsGoogle WorkspaceProject management tools (likely Asana, Monday, Jira or similar)BI/Analytics platformsPaid media platforms (Meta, Google Ads, programmatic)CRM systemsDashboarding tools (Looker, Tableau or similar)

Your Team

Your Manager

Head of Performance Marketing or VP Marketing Operations (not specified in brief)

Current Team

Cross-functional: Media, BI, Insights teams; partners with Creative, Content, Awareness, Product, CRM and business units

New role to scale operational capacity as performance marketing matures

The Package

Salary

R$120K-R$180K base

Remote

Onsite, São Paulo

Benefits & Perks

Work for fast-growing Brazilian fintech with scale and complexity
Direct exposure to business strategy and marketing leadership
Cross-functional influence across Media, Product, CRM and business teams
Opportunity to build operational infrastructure from the ground up

Company Intelligence

C6 Bank is a leading Brazilian digital bank and fintech. The Performance Marketing team sits at the intersection of strategy and execution, connecting media, analytics, creative and business teams to drive efficiency and alignment.

Culture

Fast-paced, cross-functional, metrics-driven with emphasis on operational discipline and business impact

Is This Role For You?

For You If
  • You've managed marketing operations, integrated planning or demand coordination in a complex multi-team environment
  • You're a natural organizer who thrives building processes, trackers and systems that create clarity and accountability
  • You speak fluent stakeholder—can translate business needs into clear briefs and navigate competing priorities with tact and urgency
  • You're comfortable with ambiguity but driven to structure it; you proactively identify risks and unblock execution
  • You have hands-on Excel/Sheets skills and love building dashboards and operational infrastructure
Won't Work If
  • You need hands-on ownership of campaigns or direct P&L accountability; this is ops/coordination, not execution
  • You prefer remote work or flexible location; this is strictly onsite in São Paulo
  • You get bored by process, discipline and routine; this role is fundamentally about scaling operational efficiency

Interview Process

1

Screening

Behavioral + background on previous marketing ops/integration roles, complexity managed, teams coordinated

2

Case Study

Likely scenario-based: given a set of competing marketing initiatives, how would you structure intake, planning and tracking?

3

Stakeholder Interview

Conversation with heads of Media, BI or other key partner teams to assess communication style and fit

4

Operations Deep Dive

Walk through examples of processes, trackers or dashboards you've built; discuss approach to risk management and escalation

Interested in this role?

Apply now and hear back within days, not weeks.

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Especialista Sênior de Integração e Operações de Marketing | Performance at C6 Bank (120K-180K BRL) | Growth.Talent | Growth.Talent