Growth.Talent
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Digital Marketing Manager

SCS Engineers • Overland Park, KS

Growth MarketingSemi-seniorOn-siteFull time$95K - $130K
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B2BOn-site/Hybrid$95K-$130KDigital StrategyMarketing AutomationSEO & Analytics

The Challenge

SCS Engineers is building out their digital ecosystem from the ground up. You'll own strategy-to-execution across website, campaigns, and marketing automation for a B2B professional services firm—establishing the processes and platforms that scale.

Your Mission

First 3 Months
1

Audit current digital maturity, map platform gaps, and present a 12-month digital roadmap aligned with business growth

2

Implement marketing automation and CRM integration foundation with documented processes and governance standards

3

Establish core KPIs and dashboards for website performance, campaign attribution, and pipeline impact

4

Conduct SEO audit for service offerings and geographic markets; prioritize quick-win optimization opportunities

By 6 Months
1

Launch refreshed corporate website with optimized UX, content architecture, and measurable conversion tracking

2

Build and execute 3-4 integrated digital campaigns across priority sectors with clear ROI/ROMI reporting

3

Develop tiered relationship marketing framework (1:1 key account, sector campaigns, market visibility)

4

Establish digital brand outreach program including project showcases, thought leadership, and employer branding integration with HR

KPIs You'll Own

Website Conversion Rate

Track lead generation and business development inquiries from primary digital platform.

Campaign ROI/ROMI

Connect backend pipeline data to digital marketing spend across channels and campaigns.

Organic Traffic Growth

Measure SEO impact on service and geographic keyword rankings and qualified visitor volume.

Marketing Automation Engagement

Monitor email open rates, click-through rates, and lead nurture progression through CRM workflows.

Tools & Stack

Marketing Automation Platform (HubSpot, Marketo, Salesforce)CRMGoogle Analytics / GA4SEO ToolsWebsite CMSAI Marketing ToolsEmail MarketingDashboard/BI Tools

Your Team

Your Manager

Marketing Director

Current Team

Unknown—partner with marketing leadership and business leaders across the organization

New role to scale digital capabilities

The Package

Salary

$95K-$130K base

Remote

On-site in Overland Park, KS with hybrid flexibility

Benefits & Perks

Hybrid work arrangement
Health insurance
Professional development budget
Travel reimbursement for marketing/company events

Company Intelligence

SCS Engineers is a B2B professional services firm operating across multiple service lines and geographic markets. The company is scaling its digital presence and marketing infrastructure to support brand visibility, demand generation, and business development.

Culture

Collaborative environment valuing strategic partnership with leadership and cross-functional alignment.

Is This Role For You?

For You If
  • You've built digital ecosystems from scratch in B2B or professional services—you thrive in ambiguity and love establishing scalable systems
  • You're equally comfortable with strategy (roadmaps, governance) and execution (campaigns, optimization, analytics)
  • You speak fluent data: KPIs, attribution, ROI tracking feel like second language to you
  • You want to own the full funnel—from brand awareness and SEO to demand gen and account-based marketing—not just one channel
Won't Work If
  • You're a specialist in one channel (paid ads only, social only, email only) who needs a narrower scope
  • You expect a fully mature digital infrastructure—this role requires building processes and governance from ground up
  • You need 100% remote or heavily remote work; hybrid on-site is required in Kansas

Interview Process

1

Initial Screening

Discuss digital marketing experience in B2B/professional services and portfolio of campaigns or platforms built.

2

Strategy Round

Present a hypothetical digital roadmap for a similar organization; assess strategic thinking and stakeholder alignment skills.

3

Leadership Round

Meet with Marketing Director and cross-functional business leaders to evaluate partnership fit and vision alignment.

Interested in this role?

Apply now and hear back within days, not weeks.

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About Growth Marketing Roles

Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.

A/B testingFunnel optimizationSQL & analyticsPaid acquisitionProduct-led growth
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