The Challenge
Guerlain is scaling across EMEA and needs someone to be the connective tissue between Paris HQ and 20+ regional markets. You'll own the operational heartbeat of fragrance, makeup, and skincare launches—coordinating with subsidiaries, managing forecasts, and ensuring local markets get what they need to sell.
Your Mission
Map and document all 20+ EMEA subsidiary/export market operational needs across 3 categories (fragrances, makeup, skincare)
Launch 2-3 category/regional initiatives end-to-end: briefing markets, coordinating assets, tracking execution
Build weekly comms cadence: newsletter, best-practice sharing, and competitive intel that regional teams actually read
Audit current 360° marketing asset library and identify top 5 localization gaps blocking regional performance
Own forecast monitoring and analysis using PowerBI for sell-in/sell-out across EMEA; identify 3+ forecast accuracy levers
Successfully coordinate 4-6 multi-market campaign launches (PR events, trade animations, NPD rollouts) with zero material delays
Create competitive review framework: track 10+ competitor product launches and 360° activity; present monthly insights to leadership
Deliver localized marketing toolkit (leaflets, media assets, guidelines) that reduces subsidiary adaptation time by 30%+
KPIs You'll Own
Launch On-Time Delivery Rate
% of materials and briefs delivered to markets by agreed date; target 95%+
Forecast Accuracy (MAPE)
Mean Absolute Percentage Error on sell-in/sell-out forecasts vs. actuals by category; trend toward <15%
Regional Engagement on Comms
Open rate, click-through, and response rate on weekly/monthly newsletters and best-practice shares
Asset Localization Velocity
Days from global asset release to market-ready localized version; baseline and reduce by 20%+
Competitive Win Rate
# of market opportunities identified via competitive analysis that led to tactical or strategic response
Tools & Stack
Your Team
Your Manager
Trade Marketing & Category Management lead (EMEA Division)
Current Team
Trade Marketing & Category Management team + 20+ regional subsidiary/export market contacts
New internship role; likely backfill for summer capacity gap
The Package
Salary
€18K-€22K gross (6-month internship; ~€1,200-€1,500/month)
Remote
On-site, Paris 1er. 5 days/week in office.
Benefits & Perks
Company Intelligence
Guerlain is a storied French luxury beauty house (part of LVMH group) with iconic fragrance and skincare heritage spanning 200+ years. The brand is undergoing business transformation and regional growth, particularly across EMEA. You'd be supporting the operational backbone of how this growth reaches 20+ markets.
Customers
Luxury retailers, department stores, travel retail, DTC channels across Europe, Middle East, Africa
Is This Role For You?
- You're a business school student (or equivalent 4-5 year program) with at least one prior marketing internship or co-op
- You love systems, process, and cross-functional coordination—chaos energizes you, not stresses you
- You're obsessed with data (PowerBI, forecasts, performance metrics) and can translate it into action
- You're fluent in English and comfortable working with diverse teams across cultures and time zones
- Bonus: You have some knowledge of perfumes, cosmetics, or luxury brand ecosystems
- You want pure creativity—this is operational/execution, not campaign ideation or design
- You need work-from-home flexibility; this is fully on-site in Paris
- You're looking for a quick pivot to a full-time role; 6 months is the stated commitment
- You're not comfortable saying 'no' to urgent asks or managing competing priorities from 20+ markets
Interview Process
Initial screening call
30 min with HR: CV review, motivation, English fluency check, availability July 2026
Case study or take-home exercise
Likely short scenario: prioritize 5 market requests, or analyze mock forecast data in Excel/PowerBI
Interview with Trade Marketing/Category Management lead
45-60 min: depth on operational marketing experience, cross-functional collaboration, how you'd handle regional complexity
Final interview (optional)
Potential call with EMEA leadership to assess cultural fit and strategic thinking
Interested in this role?
Apply now and hear back within days, not weeks.
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Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.