---
type: Role
title: Growth Marketing Manager
slug: growth-marketing-manager
tagline: Run growth experiments. Own a channel. Move the needle.
primaryCategory: growth-marketing
typicalSeniority:
  - MID
  - SENIOR
  - LEAD
topSkills:
  - Experimentation
  - Paid Acquisition
  - SQL
  - Landing Pages
  - A/B Testing
  - Lifecycle
market: USA
openJobs: 82
remoteJobs: 3
salaryAnchorJunior: $80K-$110K
salaryAnchorMid: $100K-$145K
salaryAnchorSenior: $130K-$180K
liveSalaryMin: 34000
liveSalaryMax: 240000
liveSalaryMedian: 140000
relatedRoles:
  - head-of-growth
  - growth-engineer
  - lifecycle-marketing-manager
  - paid-acquisition-manager
canonical: "https://www.growthtalent.org/role/growth-marketing-manager/usa"
---

# Growth Marketing Manager

Run growth experiments. Own a channel. Move the needle.

## About this role

The Growth Marketing Manager is the operator role at the heart of any modern marketing team. They run experiments, own a channel (or two), and report on lift weekly. Expected to own the data pipeline, ship landing pages, and write briefs that engineers can implement. Sits between IC and management, best-fit candidates have 3-6 years of experience and at least one channel where they've moved a real number. Companies hiring for this title are typically post-seed and looking to scale their first growth hire from individual contributor to team lead within 18 months.

## Skills recruiters look for

- Experimentation
- Paid Acquisition
- SQL
- Landing Pages
- A/B Testing
- Lifecycle

## Anchor salary (USD)

- Junior: $80K-$110K
- Mid: $100K-$145K
- Senior: $130K-$180K

## Live data (82 open jobs in USA)

- Median midpoint: $140K
- Range: $34K-$240K
- Remote-friendly: 3/82

## Top cities

- Anywhere (27 jobs)
- New York (18 jobs)
- San Francisco (8 jobs)
- United States (7 jobs)
- San Francisco Bay Area (4 jobs)
- New York City Metropolitan Area (3 jobs)

## Top hiring companies

- Greenlight Financial Technology (2 open)
- Google (2 open)
- Rippling (2 open)
- Airwallex (2 open)
- Veramatch (1 open)
- Poppy AI (1 open)
- Runpod (1 open)
- Valerie Health (1 open)

## FAQs

### What does a Growth Marketing Manager do?

Runs growth experiments across acquisition, activation, and retention. Owns a primary channel (paid, SEO, lifecycle, or partnerships) and reports lift weekly. Often manages contractors or a junior IC.

### Growth Marketing Manager salary?

In the US: $100K-$180K base, plus 10-20% bonus. Senior ICs in SF/NYC at hyper-growth startups can hit $200K+ total comp. Lower in remote-only or pre-Series-B companies.

### What channels does a Growth Marketing Manager own?

Most own one primary: paid (Meta, Google, TikTok), SEO/content, lifecycle (email, push, in-app), or referral/partnerships. The best ICs become T-shaped, deep in one, fluent in two more.

### Senior IC or first-line manager?

Both, depending on company. At Series A-B, usually senior IC with one direct report. At Series C+, often a first-line manager of 2-4 people. The title can mean either.

## Related roles

- [/role/head-of-growth](https://www.growthtalent.org/role/head-of-growth)
- [/role/growth-engineer](https://www.growthtalent.org/role/growth-engineer)
- [/role/lifecycle-marketing-manager](https://www.growthtalent.org/role/lifecycle-marketing-manager)
- [/role/paid-acquisition-manager](https://www.growthtalent.org/role/paid-acquisition-manager)

---
Canonical: https://www.growthtalent.org/role/growth-marketing-manager/usa