---
type: Role
title: Growth Marketing Manager
slug: growth-marketing-manager
tagline: Run growth experiments. Own a channel. Move the needle.
primaryCategory: growth-marketing
typicalSeniority:
  - MID
  - SENIOR
  - LEAD
topSkills:
  - Experimentation
  - Paid Acquisition
  - SQL
  - Landing Pages
  - A/B Testing
  - Lifecycle
market: USA
openJobs: 89
remoteJobs: 24
salaryAnchorJunior: $80K-$110K
salaryAnchorMid: $100K-$145K
salaryAnchorSenior: $130K-$180K
liveSalaryMin: 65000
liveSalaryMax: 270000
liveSalaryMedian: 147223
relatedRoles:
  - head-of-growth
  - growth-engineer
  - lifecycle-marketing-manager
  - paid-acquisition-manager
canonical: "https://www.growthtalent.org/role/growth-marketing-manager/usa"
---

# Growth Marketing Manager

Run growth experiments. Own a channel. Move the needle.

## About this role

The Growth Marketing Manager is the operator role at the heart of any modern marketing team. They run experiments, own a channel (or two), and report on lift weekly. Expected to own the data pipeline, ship landing pages, and write briefs that engineers can implement. Sits between IC and management, best-fit candidates have 3-6 years of experience and at least one channel where they've moved a real number. Companies hiring for this title are typically post-seed and looking to scale their first growth hire from individual contributor to team lead within 18 months.

## Skills recruiters look for

- Experimentation
- Paid Acquisition
- SQL
- Landing Pages
- A/B Testing
- Lifecycle

## Anchor salary (USD)

- Junior: $80K-$110K
- Mid: $100K-$145K
- Senior: $130K-$180K

## Live data (89 open jobs in USA)

- Median midpoint: $147K
- Range: $65K-$270K
- Remote-friendly: 24/89

## Top cities

- Anywhere (17 jobs)
- New York (10 jobs)
- United States of America - Remote / Home Office (2 jobs)
- Dubai (2 jobs)
- New York City (2 jobs)
- London (1 jobs)

## Top hiring companies

- Codeway (7 open)
- iHerb (7 open)
- Jobgether (5 open)
- Airwallex (4 open)
- Airbnb (4 open)
- Binance (3 open)
- Ramp (2 open)
- N26 (2 open)

## FAQs

### What does a Growth Marketing Manager do?

Runs growth experiments across acquisition, activation, and retention. Owns a primary channel (paid, SEO, lifecycle, or partnerships) and reports lift weekly. Often manages contractors or a junior IC.

### Growth Marketing Manager salary?

In the US: $100K-$180K base, plus 10-20% bonus. Senior ICs in SF/NYC at hyper-growth startups can hit $200K+ total comp. Lower in remote-only or pre-Series-B companies.

### What channels does a Growth Marketing Manager own?

Most own one primary: paid (Meta, Google, TikTok), SEO/content, lifecycle (email, push, in-app), or referral/partnerships. The best ICs become T-shaped, deep in one, fluent in two more.

### Senior IC or first-line manager?

Both, depending on company. At Series A-B, usually senior IC with one direct report. At Series C+, often a first-line manager of 2-4 people. The title can mean either.

## Related roles

- [/role/head-of-growth](https://www.growthtalent.org/role/head-of-growth)
- [/role/growth-engineer](https://www.growthtalent.org/role/growth-engineer)
- [/role/lifecycle-marketing-manager](https://www.growthtalent.org/role/lifecycle-marketing-manager)
- [/role/paid-acquisition-manager](https://www.growthtalent.org/role/paid-acquisition-manager)

---
Canonical: https://www.growthtalent.org/role/growth-marketing-manager/usa