---
type: JobPosting
title: Performance Marketing Specialist / Paid Ads Specialist
company: Together Light
category: performance-marketing
seniority: MID
contractType: FULL_TIME
remote: ONSITE
location: Anywhere
salaryMin: 20000
salaryMax: 40000
salaryCurrency: USD
market: USA
postedAt: 2026-05-07
applyUrl: "https://careers.togetherlight.com/jobs/600247-performance-marketing-specialist-paid-ads-specialist?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic"
canonical: "https://www.growthtalent.org/jobs/performance-marketing/together-light/performance-marketing-specialist-paid-ads-specialist-together-light"
---

# Performance Marketing Specialist / Paid Ads Specialist

**Together Light** · Anywhere

## Paid Ads Specialist

**Work Setup:** Full-time, Remote

**Rate:** $12-20 USD, based on experience. (up to $40/hour for Eastern Europe)

## The Opportunity

Apply mathematical models, AI, and marketing principles to scale a business through paid advertising.

Do you have an amazing gift for mathematical models, like the kind SpaceX uses to land its rockets?

Can you become an expert at managing multi-channel ad campaigns (Meta, Google, TikTok, Bing, Email & other paid ads) to build high-converting funnels?

Do you thrive on the technical side of the universe, so you could configure pixels with Google Tag Manager to analyze heatmaps?

Is continuous A/B testing and creative experimentation at the heart of how you improve campaign performance?

Are you just plain super smart?

If you answered yes, we would love to talk to you.

## Job Overview

As our Performance Marketing Specialist, you will be the engine driving customer acquisition across our paid media channels. You will own the end-to-end strategy for platforms like Google, Meta, TikTok, Bing, etc., from campaign creation and funnel optimization to detailed performance analysis. Your primary mission is to drive profitable growth through data-driven decisions.

## About Our Company

TLI operates two successful brands FilipinoVisa and Christian Filipina, both industry leaders in their niche. With a high 7-figure annual revenue and a remote team of over 250+ professionals, we are now looking for a results-driven Performance Marketing Specialist to help scale our customer acquisition, with a dedicated focus on the FilipinoVisa side of the business.

Our culture is built on a commitment to excellence. We value urgency, continuous improvement, open communication, and taking initiative to get the job done right.

## Your Core Responsibilities

- **Strategy & Planning:** Develop and execute comprehensive paid media strategies across all platforms with a primary focus on maximizing ROI and minimizing CAC. Create and present monthly media buying plans and advertising budgets.

- **Campaign Execution:** Own the end-to-end management of paid campaigns, from setup and targeting to daily monitoring. Lead continuous A/B testing and write high-converting ad copy to improve performance.

- **Technical Management:** Manage the technical aspects of our ad platforms, including pixel configuration, event tracking via Google Tag Manager, UTM implementation, and conversion APIs.

- **Data Analysis & Reporting:** Prepare weekly performance forecasts and deliver detailed monthly reports on key metrics (ROAS, ROI, CAC). Conduct deep, full-funnel analysis to identify and act on optimization opportunities.

## What We're Looking For

### Required Experience & Skills

- 3+ years of hands-on experience in a Performance Marketing or Digital Marketing role or an ability to learn very fast.

- Proven ability to write compelling, high-converting ad copy for various platforms or an ability to learn very fast.

- Demonstrated expertise in analyzing marketing data to forecast performance and optimize ad spend or an ability to learn very fast.

- Proficiency with major ad platforms (Meta, Google, TikTok, Bing, Email & other paid ads) and analytics tools (GA4, GTM, MS Clarity, Screaming Frog, Mixpanel, etc.), or an ability to learn very fast.

- Strong problem-solving skills and the ability to make data-driven decisions with autonomy.

### Bonus Points (Nice to Have)

- Experience working in a fast-paced digital marketing agency.

- Direct experience marketing to audiences in the US and the Philippines.

- Familiarity with the visa or immigration industry.

[Apply →](https://careers.togetherlight.com/jobs/600247-performance-marketing-specialist-paid-ads-specialist?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic)

---

Canonical: https://www.growthtalent.org/jobs/performance-marketing/together-light/performance-marketing-specialist-paid-ads-specialist-together-light