---
type: JobPosting
title: JSU Director of Growth and Expansion
company: Orthodox Union
category: growth-marketing
seniority: DIRECTOR
contractType: FULL_TIME
remote: ONSITE
location: New York, United States
salaryMin: 120000
salaryMax: 150000
salaryCurrency: USD
market: USA
postedAt: 2026-06-04
applyUrl: "https://app.jobvite.com/CompanyJobs/Careers.aspx?k=Apply&j=o8vJzfwF&s=LinkedInLimited"
canonical: "https://www.growthtalent.org/jobs/growth-marketing/orthodox-union/jsu-director-of-growth-and-expansion-orthodox-union"
---

# JSU Director of Growth and Expansion

**Orthodox Union** · New York, United States

<!--rich-->{"tags":["Non-Profit Growth","Director-Level","B2C Community","$120K-$150K","On-Site NYC"],"challenge":"NCSY (Orthodox Union's youth arm) is going after massive scale: engaging 100,000 Jewish teens-nearly 1 in 3 high school students-in three years. You'll own the growth strategy, build the systems, and forge the partnerships to make it happen.","objectives3m":["Map competitive landscape: identify existing Jewish student groups, engagement programs, and integration opportunities across North America","Define core metrics dashboard (acquisition, retention, engagement, retention-to-next-year rates) and establish baseline data collection systems","Establish 3-5 strategic partnership conversations with JCCs, Birthright, and regional Jewish organizations to assess expansion pathways","Develop and present initial expansion strategy for 2-3 priority geographies with school-level targeting"],"objectives6m":["Launch pilot expansion in 2 new geographies and measure unit economics (cost per engaged teen, retention rate)","Build retention playbook: design summer reengagement campaigns and test middle-school pipeline strengthening tactics","Operationalize growth systems: standardized tracking methodologies, regional dashboards, and monthly reporting cadence","Secure 3+ active partnerships; integrate 1-2 external student groups or programs under JSU umbrella"],"kpis":[{"metric":"Teen Reach & Acquisition","description":"Total engaged Jewish teens across all JSU clubs; track growth toward 100K goal with monthly cohort analysis."},{"metric":"Year-over-Year Retention Rate","description":"Percentage of teens active in school year N who remain engaged in school year N+1; target 60%+."},{"metric":"Club Expansion Rate","description":"New clubs launched per quarter by geography; track cost per club launch and time-to-productivity."},{"metric":"Partnership ROI","description":"Teens acquired or retained through partner channels as percentage of total; measure integration efficiency."},{"metric":"Engagement Depth","description":"Event attendance frequency, program completion rates, and leadership pipeline advancement per cohort."}],"tools":["Salesforce or Pipedrive (CRM/partnership tracking)","Tableau or Looker (analytics & reporting)","Google Sheets/Excel (planning & analysis)","Mailchimp or HubSpot (reengagement campaigns)","Survey tools (Qualtrics, Typeform)","Project management (Asana, Monday.com)"],"team":{"manager":"Executive Director or Chief Program Officer (likely)","current":"JSU program staff, regional coordinators; likely 8-15 person core team","hiring":"New role-director-level growth position being created to accelerate expansion"},"compensation":{"salary":"$120K-$150K base","variable":null,"equity":null,"remote":"On-site, New York, United States"},"benefits":["Health insurance (medical, dental, vision)","401(k) with likely employer match","Professional development budget","Paid time off (20+ days estimated)","Mission-driven work in Jewish community space","Leadership role with direct impact on 100K+ teens"],"company":{"about":"The Orthodox Union is one of the largest Orthodox Jewish organizations in the US (founded 1898). NCSY, its youth division, runs school-based Jewish student clubs and programs for teens. The org is backed by new investment and a bold three-year goal to reach 100,000 Jewish high school students.","founded":1898,"headcount":null,"funding":null,"customers":"Jewish teens (14-18), Jewish schools, JCCs, Jewish organizations","culture":"Mission-driven, community-focused, informal education emphasis, inclusive and warm"},"forYouIf":["You've scaled youth/education/community programs and can think strategically about geographic expansion and unit economics","You're comfortable with data-driven decision-making and building systems that work at scale without sacrificing mission","You thrive at the strategy-execution intersection: you'll define priorities AND roll up sleeves to make them happen","You have experience building partnerships and know how to negotiate integration/co-op models with peer organizations","You're motivated by impact metrics (teens engaged, retention, long-term community building) not just vanity numbers"],"wontWorkIf":["You need a fully remote setup or flexibility-this is 100% on-site in NYC","You're uncomfortable with nonprofit constraints (budget limits, mission-first vs. profit-first decision-making)","You need instant scale wins; this is a disciplined, multi-quarter build with data accountability, not a quick growth hack play","You lack genuine interest in (or knowledge of) the Jewish community or youth programming ecosystem"],"interviewProcess":[{"step":"Screening call","detail":"Recruiter or hiring manager vets background in growth/expansion, non-profit experience, and strategic thinking."},{"step":"Case study or presentation","detail":"You'll likely present a growth strategy for a fictional or real expansion scenario (e.g., 'How would you expand into 3 new states?')."},{"step":"Director/executive interviews","detail":"Meet with executive leadership, likely 1-2 rounds, to assess strategic alignment, partnership-building mindset, and cultural fit."},{"step":"Reference checks","detail":"Expect 2-3 professional references, especially from previous growth or non-profit leadership roles."}]}

[Apply →](https://app.jobvite.com/CompanyJobs/Careers.aspx?k=Apply&j=o8vJzfwF&s=LinkedInLimited)

---

Canonical: https://www.growthtalent.org/jobs/growth-marketing/orthodox-union/jsu-director-of-growth-and-expansion-orthodox-union