---
type: JobPosting
title: Head of Affiliate Partnerships
company: Manychat
category: growth-marketing
seniority: VP
contractType: FULL_TIME
remote: ONSITE
location: Austin, TX
salaryMin: 180000
salaryMax: 220000
salaryCurrency: USD
market: USA
postedAt: 2026-06-04
applyUrl: "https://boards.greenhouse.io/manychat/jobs/8409431002?gh_jid=8409431002&source=LinkedIn"
canonical: "https://www.growthtalent.org/jobs/growth-marketing/manychat/head-of-affiliate-partnerships-manychat"
---

# Head of Affiliate Partnerships

**Manychat** · Austin, TX

<!--rich-->{"tags":["B2B SaaS","Affiliate Marketing","On-site","$180K-$220K","VP-level","Growth Leadership"],"challenge":"Manychat powers chat marketing for 1.5M+ creators across Instagram, WhatsApp, and TikTok. You'll own a 25,000-partner affiliate ecosystem that's already driving meaningful revenue-and scale it into their primary growth engine.","objectives3m":["Map the top 200 affiliates by revenue contribution and build a tiered relationship strategy for high-touch vs. self-serve partners","Design and launch automated onboarding flows for long-tail partners with clear early-win incentives and success metrics","Establish baseline performance tracking across all affiliate segments and identify 3-5 quick wins to optimize conversion or payout structure","Define 6-month and 12-month revenue and customer acquisition targets for the affiliate channel with forecasting models"],"objectives6m":["Implement AI-powered partner matching and recommendation system to increase activation rates among long-tail affiliates by 25%+","Build a high-touch partner program with dedicated relationship managers for top 50 creators/agencies, including co-marketing campaigns","Launch 2-3 product integrations or features directly requested by top affiliates to increase their ability to drive conversions","Grow affiliate-driven revenue by 40%+ through optimization, new partner acquisition, and tier migration"],"kpis":[{"metric":"Affiliate-Driven Customer Acquisition Cost (CAC)","description":"Track blended CAC from affiliate channel vs. other channels to measure efficiency and ROI."},{"metric":"Affiliate Revenue Contribution","description":"Total revenue driven by affiliates as % of overall company revenue; track by partner tier and segment."},{"metric":"Partner Activation Rate","description":"% of onboarded affiliates who drive at least 1 paying customer within 30/60/90 days."},{"metric":"Top Partner Retention & Growth","description":"Revenue growth YoY for top 50 affiliates; churn rate for high-value partners."},{"metric":"Affiliate Program NPS","description":"Net Promoter Score from affiliate satisfaction surveys; track quarterly."}],"tools":["Affiliate tracking platforms (Refersion, Impact, or proprietary)","Slack (partner communication)","Hubspot or Salesforce (partner CRM)","Google Sheets/Data Studio (reporting & dashboards)","Zapier/Make (automation workflows)","Manychat platform (product knowledge)","Email marketing tools (MailChimp, ConvertKit)","AI-powered insights tools (ChatGPT, Perplexity for content generation)"],"team":{"manager":"VP of Growth or Head of Growth (implied)","current":"1 direct report (to start); shared support from Product, Lifecycle, and Data teams","hiring":"Backfill/New role-you'll help shape team structure as program scales"},"compensation":{"salary":"$180K-$220K base","variable":"Performance bonus likely (tied to affiliate revenue targets)","equity":"Likely equity package (standard for VP-level SaaS)","remote":"On-site in Austin, TX (Full-time)"},"benefits":["Global team across 3 continents with flexible work culture","Stock options/equity package","Performance-based bonus structure","Opportunity to build and lead a high-impact team","Direct influence on product roadmap via affiliate feedback"],"company":{"about":"Manychat is a leading Chat Marketing platform used by 1.5M+ creators and businesses to automate conversations on Instagram, WhatsApp, Messenger, and TikTok. Founded as a creator-first tool, they've scaled to serve agencies and brands seeking better engagement and sales through conversational AI. With 350+ employees across continents, they combine creative culture with data-driven growth.","founded":null,"headcount":"350+","funding":null,"customers":"1.5M+ users globally","culture":"Creative, opinionated, experimental. 'Loud, creative, and weird in the best way.' Strong emphasis on testing ideas and cross-functional collaboration."},"forYouIf":["You've scaled an affiliate or partner program from 100s to 1000s of partners and know how to build systems that work at both ends of the spectrum","You're obsessed with metrics-CAC, LTV, channel attribution-and use data to make every strategic decision","You thrive on relationship-building with high-value creators, agencies, and publishers; you see partnership as a two-way value exchange","You're scrappy and hands-on: you'll own the big picture AND jump into spreadsheets, emails, and strategy calls with top partners"],"wontWorkIf":["You expect a fully staffed, mature affiliate operation. You're building this at scale from a strong foundation-it requires entrepreneurial thinking and iteration","You're uncomfortable with autonomy and ambiguity. This role is strategic AND tactical; you need to wear multiple hats","You view affiliates as transactional vendors rather than partners. Manychat's culture is relationship-driven; the best partners demand trust and personalized support"],"interviewProcess":[{"step":"Intro call","detail":" 30 min with recruiter-culture fit, affiliate experience, interest in creator economy"},{"step":"VP Growth conversation","detail":"45 min with your future manager; discuss affiliate strategy, challenges you've solved, vision for scaling"},{"step":"Case study/strategy exercise","detail":"Design a 90-day plan to activate long-tail partners and grow top affiliate revenue; async submission"},{"step":"Stakeholder panel","detail":"30 min with Product, Lifecycle, and Data leaders to assess collaboration fit"},{"step":"Final round with leadership","detail":"30-45 min with CEO or Chief Growth Officer to discuss vision and cultural alignment"}]}

[Apply →](https://boards.greenhouse.io/manychat/jobs/8409431002?gh_jid=8409431002&source=LinkedIn)

---

Canonical: https://www.growthtalent.org/jobs/growth-marketing/manychat/head-of-affiliate-partnerships-manychat