---
type: JobPosting
title: Head of Marketing Risk Solutions
company: Lockton
category: growth-marketing
seniority: VP
contractType: FULL_TIME
remote: ONSITE
location: New York, NY
salaryMin: 180000
salaryMax: 240000
salaryCurrency: USD
market: USA
postedAt: 2026-06-04
applyUrl: "https://careers.lockton.com/jobid/26008h"
canonical: "https://www.growthtalent.org/jobs/growth-marketing/lockton/head-of-marketing-risk-solutions-lockton"
---

# Head of Marketing Risk Solutions

**Lockton** · New York, NY

<!--rich-->{"tags":["VP-Level","B2B","On-Site","$180K-$240K","Insurance/Risk","Full-Time"],"challenge":"Lockton is a major player in risk management and insurance brokerage, and they're betting big on Risk Solutions as a growth engine. You'll own the entire U.S. marketing strategy for P&C, Professional Liability, Executive Risk, and Cyber-building positioning, campaigns, and go-to-market plans that move them up-market and expand their TAM.","objectives3m":["Audit current Risk Solutions marketing posture, competitive positioning, and messaging gaps across P&C, Professional/Executive Risk, and Cyber verticals","Align with Risk Solutions leadership on 2026 revenue targets and map marketing's role in supporting top 10 U.S. geographies expansion","Develop a 90-day integrated marketing roadmap with 2-3 pilot campaigns and define KPIs for measurement and ROI","Build relationships with Brand/Creative, Communications, Regional, and Series marketing teams to establish governance and execution cadence"],"objectives6m":["Launch 3-4 measurable national/regional campaigns tied directly to producer pipeline and client retention goals","Create and deploy high-impact sales enablement assets: pitch decks, RFP content, case studies, and vertical-specific narratives for top 5 industries","Establish thought leadership pipeline: 2-3 executive visibility plays, earned media placements, and speaker bureau activations","Prove marketing ROI: track attributed pipeline, win rate lift, and regional growth impact-report against business development KPIs"],"kpis":[{"metric":"Attributed Pipeline Revenue","description":"Dollar value of new opportunities and expansion revenue directly influenced by Risk Solutions marketing campaigns and content."},{"metric":"Win Rate Lift","description":"Percentage improvement in proposal-to-close rates for deals supported by marketing enablement tools and positioning."},{"metric":"Campaign ROI","description":"Return on marketing spend measured by cost-per-lead, cost-per-qualified-opportunity, and revenue influenced."},{"metric":"Regional Growth Index","description":"Market share gains and new client acquisition velocity in top 10 geographies as influenced by localized campaigns."},{"metric":"Sales Enablement Adoption","description":"Producer and business development team utilization rates of marketing collateral, pitch materials, and case studies."}],"tools":["CRM/Sales Enablement (likely Salesforce or HubSpot)","Marketing Automation","Analytics/BI Platforms","Campaign Management","Content Management System","Email Marketing","Event Management","Social/Paid Media Platforms"],"team":{"manager":"Risk Solutions Leadership (likely EVP/SVP of Risk Solutions Business)","current":"Matrix structure: Brand/Creative, Communications, Regional Marketing leads, Series Marketing leads, and Regional/Producer teams","hiring":"Backfill or new strategic leadership role"},"compensation":{"salary":"$180K-$240K base","variable":"Likely 20-30% bonus tied to Risk Solutions growth and marketing KPIs","equity":null,"remote":"On-site in New York, NY-no remote flexibility indicated"},"benefits":["Competitive health, dental, vision coverage","401(k) with company match","Professional development and industry conference budgets","Collaborative entrepreneurial culture with operational autonomy","Access to Lockton's scale and resources across P&C, benefits, and risk segments"],"company":{"about":"Lockton is a privately-held insurance brokerage and risk management firm with significant scale and a decentralized operating model. Risk Solutions is one of their core growth engines, serving complex, large clients across P&C, Professional Liability, Executive Risk, and Cyber. They're focused on up-market positioning and geographic expansion in the U.S.","founded":null,"headcount":null,"funding":null,"customers":"Large, complex enterprise clients across multiple industries","culture":"Entrepreneurial, decentralized, operationally rigorous, values strategic agility and collaboration"},"forYouIf":["You've led B2B marketing at VP/director level for a complex, enterprise sales organization (insurance, risk, professional services, or similar)","You're comfortable translating business goals into measurable marketing strategy and hold your campaigns accountable to pipeline and revenue impact","You thrive in matrix environments and can influence across functions-sales leadership, creative teams, regional partners-without pure authority","You can articulate sophisticated, technical value propositions to different buyer personas and industries, and build positioning that moves perception up-market","You're operationally disciplined: you build processes, track metrics, and iterate based on data-not gut feel"],"wontWorkIf":["You need full remote flexibility or significant travel reduction-this is on-site in NYC","You want to own the entire brand voice and creative output; this role requires deep partnership and governance with multiple teams","You're uncomfortable with ambiguity and decentralized decision-making; Lockton's entrepreneurial structure demands adaptability and comfort with less top-down control"],"interviewProcess":[{"step":"Initial Screening","detail":"Conversation with Lockton HR or recruiting partner on background, Risk Solutions understanding, and VP-level expectations"},{"step":"VP Risk Solutions/Chief Revenue Officer Discussion","detail":"Strategic conversation about business priorities, market opportunities, and how marketing can drive revenue and positioning"},{"step":"Head of Brand/Creative & Communications Alignment","detail":"Exploration of how you'd collaborate across marketing functions and manage stakeholder relationships in a matrix"},{"step":"Case Study or Strategy Exercise","detail":"Likely scenario-based or strategic planning exercise focused on Risk Solutions positioning, campaign design, or go-to-market strategy"},{"step":"Final Interview with Risk Solutions & Corporate Leadership","detail":"Senior stakeholder alignment call to confirm cultural fit, strategic vision alignment, and decision-making authority clarity"}]}

[Apply →](https://careers.lockton.com/jobid/26008h)

---

Canonical: https://www.growthtalent.org/jobs/growth-marketing/lockton/head-of-marketing-risk-solutions-lockton