---
type: JobPosting
title: Founding Director of Growth
company: Joyful Health
category: growth-marketing
seniority: DIRECTOR
contractType: FULL_TIME
remote: ONSITE
location: New York, NY
salaryMin: 175000
salaryMax: 220000
salaryCurrency: USD
market: USA
postedAt: 2026-06-04
applyUrl: "https://jobs.ashbyhq.com/joyfulhealth/a715253c-b1bf-4ea9-8503-52e872c4d339/application?utm_source=7ZRrQ5Pl2z"
canonical: "https://www.growthtalent.org/jobs/growth-marketing/joyful-health/founding-director-of-growth-joyful-health"
---

# Founding Director of Growth

**Joyful Health** · New York, NY

<!--rich-->{"tags":["B2B SaaS","Healthcare","Founding Director","NYC On-Site","$175K-$220K","Go-To-Market","Pre-Series B"],"challenge":"Joyful Health is fixing a $125B problem: healthcare practices hemorrhaging revenue through broken payment systems. You'll build their entire growth engine from scratch with proven investors (MongoDB, KAYAK founders) backing a mission that actually matters.","objectives3m":["Define and lock Joyful's growth strategy: which channels, partners, and events drive warm pipeline for healthcare practices","Establish baseline metrics across inbound channels and set quarterly KPI targets aligned with sales funnel requirements","Launch 2-3 high-impact ecosystem activations (events, partnerships, or community initiatives) that generate qualified leads","Build growth ops infrastructure: funnel tracking, lead scoring, campaign measurement, and reporting dashboards"],"objectives6m":["Scale inbound pipeline to 2-3x initial volume with <$X CAC and >40% conversion rates from ecosystem-sourced leads","Build repeatable, scalable programs across events, content, and partnerships that generate consistent warm pipeline monthly","Hire and onboard 2-3 growth team members (demand gen, partnerships, or community manager) based on strategy priorities","Establish Joyful as a recognized voice in healthcare finance: speaking slots at major conferences, thought leadership content, strong community presence"],"kpis":[{"metric":"Pipeline Generated by Channel","description":"Track MQLs, SQLs, and revenue by inbound source (events, partnerships, content, community) to optimize spend allocation."},{"metric":"Cost Per Qualified Lead","description":"Measure CAC by channel to ensure efficiency and scale only what works for your healthcare practice buyer."},{"metric":"Ecosystem Lead Conversion Rate","description":"Monitor how well ecosystem-generated leads convert to customers vs. cold outreach-the signature of trusted growth."},{"metric":"Monthly Recurring Revenue from Growth Initiatives","description":"Connect pipeline to closed revenue so you can see the real impact of your strategy on company growth."},{"metric":"Attendance & Engagement at Events/Partnerships","description":"Track quality and attendance at your programs to validate which activations deserve scaling investment."}],"tools":["HubSpot or Salesforce (CRM/funnel tracking)","LinkedIn (account-based marketing, thought leadership)","Segment or mParticle (event data)","Slack (team operations)","Notion or Airtable (program management)","Google Analytics (content/web tracking)","Zoom (virtual events)"],"team":{"manager":"CEO","current":"Sales team and RCM experts; growth function is new","hiring":"Founding role-you'll build and manage a growth team of 2-3 people within 6 months"},"compensation":{"salary":"$175K-$220K base","variable":null,"equity":null,"remote":"On-site in NYC, 3 days/week minimum in office"},"benefits":["Equity opportunity (standard for seed/Series A stage startups; not specified but inferred)","Health, dental, vision coverage","Flexible hours and remote flexibility for remaining 2 days","Mission-driven role: directly impact $125B broken ecosystem","Seat at strategy table with CEO and leadership"],"company":{"about":"Joyful Health is building an AI-powered financial operating system for healthcare practices. The team spent 10 months as fractional CFOs for dozens of practices, validating the problem before building. Fresh funding from top-tier investors (MongoDB & KAYAK founders) positions them to scale quickly.","founded":null,"headcount":null,"funding":"Recent funding round (Series A or comparable) led by MongoDB & KAYAK founders","customers":"Private healthcare practices of all sizes","culture":"Mission-driven, hands-on founding team, focus on solving real pain (not healthcare tech theater)"},"forYouIf":["You've built a growth function from scratch or scaled one at a similar-stage company (Series A/B SaaS)","You know how to generate warm, ecosystem-driven pipeline and turn relationships into revenue","You're comfortable with NYC on-site work 3 days/week and want stability after years of chaos","You believe in the mission and want to shape an industry-not just optimize funnels","You have real budget ownership experience and can measure what works vs. what doesn't"],"wontWorkIf":["You need fully remote-this role requires regular in-office presence in NYC","You're a pure demand gen operator; this role requires strategic leadership and team building","You don't have 5+ years of B2B SaaS growth experience or equivalent proven track record","You're risk-averse or waiting for the perfect job-this is a founding role with uncertainty built in"],"interviewProcess":[{"step":"Initial call with CEO","detail":"20-30 min screening on your go-to-market experience, mission fit, and what you'd do in first 90 days"},{"step":"Deep dive with CEO + Sales lead","detail":"1 hour on growth strategy: how you'd approach the healthcare market, channel strategy, and partnership thinking"},{"step":"Working session (optional)","detail":"Async or live case study: you outline a growth roadmap for Joyful's first 6 months"},{"step":"Final conversation with CEO + board member","detail":"Culture fit, decision-making style, and alignment on role scope and impact"}]}

[Apply →](https://jobs.ashbyhq.com/joyfulhealth/a715253c-b1bf-4ea9-8503-52e872c4d339/application?utm_source=7ZRrQ5Pl2z)

---

Canonical: https://www.growthtalent.org/jobs/growth-marketing/joyful-health/founding-director-of-growth-joyful-health