---
type: JobPosting
title: Head of Growth (Hybrid, San Francisco)
company: Everself
companyWebsite: "https://everself.com"
category: growth-marketing
seniority: MID
contractType: FULL_TIME
remote: ONSITE
location: San Francisco, CA
salaryMin: 130000
salaryMax: 180000
salaryCurrency: USD
market: USA
postedAt: 2026-06-11
applyUrl: "https://jobs.ashbyhq.com/everself/73b35101-f00e-404a-8197-aa2a10137d56/application?utm_source=WqN9D604J8"
canonical: "https://www.growthtalent.org/jobs/growth-marketing/everself/head-of-growth-hybrid-san-francisco-everself"
---

# Head of Growth (Hybrid, San Francisco)

**Everself** · San Francisco, CA

<!--rich-->{"tags":["B2C Health","Paid Acquisition","Healthcare","Hybrid (SF)","$130K-$180K","VP-Level","High Growth"],"challenge":"Everself is scaling obesity treatment to 20+ cities in 2026 with minimally invasive procedures and digital health. You'll own the paid acquisition engine (Google & Meta) that drives patient volume across a longer sales cycle with complex attribution.","objectives3m":["Audit current agency performance, identify leaks in conversion tracking, and establish baseline CAC and patient volume metrics","Implement improved attribution model using Posthog, BigQuery, and Pulse to close feedback loop between ad spend and patient outcomes","Test 2-3 core creative messaging hooks across Google and Meta with documented performance deltas","Build 90-day paid media roadmap with city-level budget allocation framework for 2026 expansion"],"objectives6m":["Reduce cost per consultation by 15-20% through creative optimization, audience refinement, and attribution-driven budget reallocation","Scale paid spend to $500K+/month while maintaining or improving patient acquisition economics across 5+ markets","Establish repeatable creative testing and iteration process that reduces time-to-insight from weeks to 7-10 days","Make and execute decision on in-house vs. agency model for paid media, with documented ROI case study"],"kpis":[{"metric":"Cost Per Consultation","description":"Primary driver of profitability; track by channel, city, and creative variant to identify optimization levers"},{"metric":"Patient Volume (Monthly)","description":"Total new patients acquired via paid channels; measure against city-specific targets and capacity constraints"},{"metric":"ROAS (Return on Ad Spend)","description":"Revenue attributed to paid media divided by total paid spend; critical for justifying scaling decisions"},{"metric":"Attribution Accuracy Score","description":"Confidence level in your conversion tracking setup; target 90%+ accuracy to enable real-time optimization"},{"metric":"Creative Testing Velocity","description":"Number of new ad variants tested per month; track learnings to build institutional knowledge"}],"tools":["Google Ads","Meta Ads","PostHog","BigQuery","Pulse","Healthcare Analytics Stack"],"team":{"manager":"CEO and newly-hired CMO","current":"Current performance marketing agency partnership; in-house content team (team size not specified)","hiring":"New leadership hire to transform acquisition engine"},"compensation":{"salary":"$130K-$180K base","variable":null,"equity":"Yes (amount not specified)","remote":"Hybrid: 3 days in-office (San Francisco), 2 days remote"},"benefits":["Mission-driven work with Harvard Medical School founders transforming obesity treatment","Direct impact on patient health outcomes and quality of life","Leadership role scaling paid acquisition across 20+ cities in 2026","Equity stake in high-growth healthtech company","Flexible hybrid work arrangement"],"company":{"about":"Everself is a comprehensive, digital-first obesity care platform founded by Harvard Medical School professors. They offer minimally invasive endoscopic procedures (7x safer than surgery), medication management, and 12-month wraparound care via telehealth and distributed partner clinics. Scaling to 20+ cities in 2026.","founded":null,"headcount":null,"funding":null,"customers":"40% of Americans struggling with obesity (addressable market)","culture":"Mission-driven, healthcare innovation-focused, founded by academic experts"},"forYouIf":["You've run paid media at $100K+/month spend and obsess over CAC and attribution accuracy","You've optimized for longer sales cycles or delayed conversions (healthcare, B2B, or high-consideration DTC)","You're equally comfortable managing agencies and building your own dashboards in BigQuery/PostHog","You want to directly shape growth strategy for a mission-driven healthtech company scaling nationally","You've managed geo-targeted or multi-market campaigns with real P&L accountability"],"wontWorkIf":["You only care about top-of-funnel metrics and can't think in unit economics or patient LTV","You need complete creative control and don't thrive collaborating with content teams","You're adverse to data work and expect someone else to build your attribution models"],"interviewProcess":[{"step":"Initial conversation","detail":"Discuss your largest paid media campaigns, specific CAC reductions you've achieved, and how you approach complex attribution"},{"step":"Case study deep dive","detail":"Walk through a healthcare or long-cycle business where you optimized paid acquisition; show your analytical methodology"},{"step":"Agency management interview","detail":"Conversation with CMO about how you'd evaluate, brief, and hold your current agency accountable"},{"step":"CEO / leadership alignment","detail":"Final conversation with CEO on scaling strategy, city-level budget allocation framework, and 2026 vision"}]}

[Apply →](https://jobs.ashbyhq.com/everself/73b35101-f00e-404a-8197-aa2a10137d56/application?utm_source=WqN9D604J8)

---

Canonical: https://www.growthtalent.org/jobs/growth-marketing/everself/head-of-growth-hybrid-san-francisco-everself