---
type: JobPosting
title: Ecommerce Marketing Manager
company: Samsung Electronics Mexico
companyWebsite: "https://mx.linkedin.com/company/samsungmexico?trk=public_jobs_topcard-org-name"
category: growth-marketing
seniority: SENIOR
contractType: FULL_TIME
remote: ONSITE
location: Miguel Hidalgo, Mexico City, Mexico
salaryMin: 85000
salaryMax: 120000
salaryCurrency: MXN or USD equivalent
market: USA
postedAt: 2026-06-02
applyUrl: "https://mx.linkedin.com/jobs/view/ecommerce-marketing-manager-at-samsung-electronics-mexico-4396180191?trk=public_jobs_topcard-title"
canonical: "https://www.growthtalent.org/empregos/growth-marketing/samsung-electronics-mexico/ecommerce-marketing-manager-samsung-electronics-mexico"
---

# Ecommerce Marketing Manager

**Samsung Electronics Mexico** · Miguel Hidalgo, Mexico City, Mexico

<!--rich-->{"tags":["D2C Ecommerce","Marketplace Strategy","Mexico City","On-site","$85K-$120K","Senior"],"challenge":"Samsung is scaling its Direct-to-Consumer ecommerce business in Mexico across marketplaces (Amazon, Mercado Libre, Walmart) and closed channels (B2B2C, employee programs). You'll own channel strategy, partner negotiations, and campaign execution to hit aggressive sales targets across 50% of D2C revenue.","objectives3m":["Map current D2C channel performance (closed, open, marketplace) and identify top 3 growth opportunities","Develop and launch marketing strategy for 2 underperforming marketplace channels with clear KPIs","Establish affiliate partnership framework and recruit 5+ key publishers/influencers for Samsung products","Align with Sales on Q1-Q2 promotional calendar and execute first major co-branded campaign"],"objectives6m":["Grow marketplace sales portion from 25% to 30%+ of D2C business through exclusive campaign optimization","Launch 2 new open channels (TikTok Shop, FinTech partnerships) with go-to-market strategy and first revenue","Build closed channel CRM marketing program driving 20-25% of D2C sales via partner collaboration","Establish quarterly performance reviews with marketplace partners; negotiate 3+ exclusive promotional slots"],"kpis":[{"metric":"D2C Revenue by Channel","description":"Track sales contribution from closed channels (20-25%), open channels, and marketplaces (25%) against targets"},{"metric":"Marketplace Campaign ROAS","description":"Return on ad spend for exclusive campaigns, displays, and banners across Amazon, Mercado Libre, Walmart, etc."},{"metric":"New Channel Launch Velocity","description":"Time-to-first-revenue and 90-day sales for new open channels (TikTok Shop, FinTechs)"},{"metric":"Affiliate Partner Performance","description":"Number of active publishers, click-through rate, conversion rate, and commission ROI by partner"},{"metric":"Campaign Execution Rate","description":"% of planned promotional calendar executed on-time and on-budget across channels"}],"tools":["Amazon Seller Central","Mercado Libre Partner Portal","Google Ads/Meta Ads","CRM platforms (partner-managed)","Affiliate management software","Analytics/BI tools","TikTok Shop","Email/SMS marketing"],"team":{"manager":"Not specified (likely Regional Ecommerce Director or VP Growth)","current":"Not specified; likely cross-functional with Sales, Product, and Analytics teams","hiring":"Backfill or new strategic hire to scale D2C channel mix"},"compensation":{"salary":"$85K-$120K base","variable":null,"equity":null,"remote":"On-site, Miguel Hidalgo, Mexico City. Full-time permanent contract."},"benefits":["Work for a Top 5 global tech brand with innovation focus","Permanent contract with full-time stability","Exposure to multiple ecommerce channels and partnership models","Direct impact on D2C growth strategy in Latin America's largest market","Leadership experience managing vendor relationships and cross-functional teams"],"company":{"about":"Samsung Electronics is a top 5 global technology brand transforming the world through innovation, creative talent, and diverse teams. Based on values of People, Excellence, Change, Integrity, and Co-prosperity, Samsung creates products that empower consumers globally.","founded":null,"headcount":null,"funding":null,"customers":"B2C (consumers), B2B (enterprises), marketplace partners (Amazon, Mercado Libre, etc.)","culture":"Innovation-driven, global perspective, emphasis on talent development and transformation"},"forYouIf":["You have 8+ years in digital marketing with hands-on ecommerce/D2C experience","You've managed marketplace channels (Amazon, Mercado Libre) or affiliate programs at scale","You thrive negotiating with external partners (platforms, banks, publishers) and aligning cross-functional teams","You speak fluent English and can navigate Spanish-language marketplace dynamics in Mexico","You're comfortable with on-site work and want to own a strategic growth portfolio with clear revenue impact"],"wontWorkIf":["You need remote flexibility-this role is 100% on-site in Mexico City","You lack ecommerce or D2C marketing experience; this isn't an entry-level opportunity","You're uncomfortable with complex partner negotiations or ambiguous channel dynamics; this role requires constant stakeholder management"],"interviewProcess":[{"step":"Phone Screen","detail":"Recruiter confirms ecommerce experience, marketplace familiarity, and language fluency"},{"step":"Marketing Director Interview","detail":"Deep dive on D2C strategy, past channel launches, partner negotiations, and alignment with Samsung's D2C vision"},{"step":"Cross-functional Panel","detail":"Conversations with Sales lead and Analytics/Insights team to assess collaboration fit and analytical rigor"},{"step":"Case Study or Take-home","detail":"Strategy assignment: develop a go-to-market plan for a new marketplace or channel launch"}]}

[Apply →](https://mx.linkedin.com/jobs/view/ecommerce-marketing-manager-at-samsung-electronics-mexico-4396180191?trk=public_jobs_topcard-title)

---

Canonical: https://www.growthtalent.org/empregos/growth-marketing/samsung-electronics-mexico/ecommerce-marketing-manager-samsung-electronics-mexico