---
type: JobPosting
title: Director of Paid Media
company: LHH
companyWebsite: "https://lhh.com"
category: performance-marketing
seniority: SENIOR
contractType: FULL_TIME
remote: ONSITE
location: United States
salaryMin: 0
salaryMax: 135000
salaryCurrency: USD
market: USA
postedAt: 2026-11-04
applyUrl: "https://www.linkedin.com/jobs/view/director-of-paid-media-at-lhh-4483889468?position=28&pageNum=0&refId=f%2FO06syHtRh4YVRku1L8iA%3D%3D&trackingId=dWJrN%2BWPvrsGcpo1rte5qw%3D%3D"
canonical: "https://www.growthtalent.org/emplois/performance-marketing/lhh/director-of-paid-media-lhh"
---

# Director of Paid Media

**LHH** · United States

**Director of Paid Media (Remote)**

I’m conducting a confidential search for an experienced **Director of Paid Media** on behalf of a consumer-focused organization operating within the **beauty, CPG, DTC, and e-commerce** space. This fully remote opportunity offers the chance to lead paid media strategy, drive customer acquisition, manage significant advertising budgets, and develop a high-performing growth team.

**Please note: Direct brand-side experience is required. Candidates must have personally managed at least $1M+ in total monthly paid media spend, including a minimum of $700K per month in Meta Ads spend.**

**What You’ll Do:**
- Lead paid media strategy across paid social, paid search, customer acquisition, and performance marketing
- Manage and optimize **$1M+ in total monthly paid media spend, including at least $700K per month on Meta Ads**
- Oversee campaigns across **Meta Ads, Google Ads, TikTok Ads, and other digital advertising platforms**
- Own full-funnel performance, profitability, and P&L, driving customer acquisition and sustainable revenue growth
- Own key performance metrics including CAC, CPA, ROAS, LTV, CLTV, MER, CPM, and contribution margin
- Lead, coach, and develop an existing team of growth and performance marketers
- Analyze campaign performance, identify optimization opportunities, and make data-driven decisions
- Develop and execute A/B testing and experimentation strategies across campaigns, audiences, creative, offers, and landing pages
- Drive conversion rate optimization across landing pages, checkout, upsells, and the customer journey
- Develop pricing strategies, promotional offers, bundles, and product launch initiatives
- Build retention marketing strategies focused on customer segmentation, lifecycle campaigns, winbacks, and lifetime value
- Partner with creative, e-commerce, and leadership teams to align performance marketing with broader business objectives
- Lead performance reporting, attribution analysis, and budget allocation to maximize efficiency and profitability
- Identify opportunities to scale additional channels, including influencer marketing, affiliate marketing, and other growth initiatives

**What We’re Looking For:**
- **4+ years of experience** in paid media, performance marketing, growth marketing, or digital marketing
- **Required direct brand-side experience** with a DTC, CPG, beauty, or e-commerce company. Agency-only experience does not meet this requirement.
- Proven experience personally managing **$1M+ in total monthly paid media spend**
- **Must have personally managed at least $700K per month in Meta Ads spend**
- Strong hands-on experience with **Meta Ads and Google Ads**, including paid social and paid search
- Experience managing campaigns across additional platforms such as TikTok Ads and other digital advertising channels
- Demonstrated experience managing, coaching, and developing direct reports
- Strong understanding of customer acquisition, full-funnel marketing, conversion optimization, and profitability
- Experience managing KPIs including **CAC, CPA, ROAS, LTV, CLTV, MER, and contribution margin**
- Strong analytical skills and significant A/B testing experience
- Advanced Excel skills; SQL experience is preferred
- Experience with attribution methodologies, analytics platforms, and performance reporting
- Ability to translate complex data into actionable strategies that drive measurable results
- Strong understanding of marketing budget allocation, campaign scaling, and performance optimization
- Excellent leadership, communication, and cross-functional collaboration skills
- Strategic mindset with the ability to roll up your sleeves and execute in a fast-paced environment
- Experience scaling influencer programs, developing retention strategies, content strategy, SEO, and product launches is preferred

**Why You’ll Love This Role:**
- Fully remote opportunity
- Lead paid media strategy for a consumer-focused organization
- Own significant advertising budgets and directly influence business growth and profitability
- Coach and develop an existing team of growth and performance marketing professionals
- Drive strategy across paid social, paid search, customer acquisition, conversion, and retention
- Take ownership of full-funnel performance and key business metrics
- Work in a fast-paced, growth-focused environment with significant opportunities to make an impact

💰 **Compensation: $100,000, $135,000**

📩 **Interested candidates:** Apply here or message me directly to learn more.

Equal Opportunity Employer/Veterans/Disabled

To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to **https://www.lhh.com/us/en/candidate-privacy**

The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:
- The California Fair Chance Act
- Los Angeles City Fair Chance Ordinance
- Los Angeles County Fair Chance Ordinance for Employers
- San Francisco Fair Chance Ordinance

LHH | Privacy Policy

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[Apply →](https://www.linkedin.com/jobs/view/director-of-paid-media-at-lhh-4483889468?position=28&pageNum=0&refId=f%2FO06syHtRh4YVRku1L8iA%3D%3D&trackingId=dWJrN%2BWPvrsGcpo1rte5qw%3D%3D)

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Canonical: https://www.growthtalent.org/emplois/performance-marketing/lhh/director-of-paid-media-lhh