Sr. Director of Marketing

Accountabilities

This role is responsible for setting and executing a unified marketing vision that drives brand strength, pipeline growth, and partner influence across all key markets.

• Lead and scale a multi-disciplinary marketing organization covering brand, product marketing, digital marketing, demand generation, content, communications, events, and web strategy

• Define and evolve brand positioning, messaging frameworks, and visual identity to ensure consistent market presence and differentiation

• Own integrated go-to-market strategy across campaigns, product launches, ABM programs, and partner-led initiatives

• Drive demand generation strategies focused on new customer acquisition, upsell, and expansion revenue

• Oversee paid, owned, and earned media strategies to maximize visibility and engagement across target audiences

• Partner with product and alliance teams to strengthen ecosystem and partner marketing programs

• Manage marketing budgets, performance tracking, and ROI optimization across all initiatives

• Establish KPIs and reporting frameworks to measure pipeline impact, brand performance, and campaign effectiveness

• Guide website strategy, content operations, and digital experience optimization

• Continuously refine processes, tools, and workflows to improve marketing efficiency and scalability

Requirements This role requires an experienced marketing leader with a strong foundation in B2B SaaS, demand generation, and brand-driven growth strategy.

• 8+ years of progressive B2B marketing experience, including senior leadership responsibilities in SaaS or enterprise technology environments

• Proven track record of building and scaling high-performing marketing teams and revenue-driving programs

• Strong expertise in brand strategy, product marketing, and integrated go-to-market execution

• Demonstrated success in demand generation, pipeline creation, and marketing-sourced revenue growth

• Experience managing multi-channel campaigns including digital, ABM, events, content, and partner marketing

• Strong analytical mindset with the ability to translate marketing performance data into actionable strategy

• Experience working with sales, product, and partner organizations in complex enterprise environments

• Excellent leadership, communication, and stakeholder management skills

• Familiarity with analyst relations, PR, and influencer engagement is a strong plus

• Ability to operate both strategically and tactically in a fast-paced, high-growth environment

Benefits

• Competitive executive-level compensation package

• Remote-first work environment within eligible U.S. states

• Comprehensive health, dental, and vision insurance coverage

• Generous PTO and flexible time-off policies

• 401(k) retirement savings plan

• Equity or long-term incentive opportunities (where applicable)

• Professional development and leadership growth opportunities

• Opportunity to shape and scale a high-impact global marketing function

• Collaborative, high-performance culture with strong emphasis on innovation and teamwork

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1