--- type: JobPosting title: Product Marketing Lead, Technical company: Jobgether companyWebsite: "https://jobgether.com" category: product-marketing seniority: LEAD contractType: FULL_TIME remote: REMOTE location: US market: USA postedAt: 2026-08-14 applyUrl: "https://jobs.lever.co/jobgether/321c3008-c3bc-405c-a312-c4a3b5df0322/apply" canonical: "https://www.growthtalent.org/empleos/product-marketing/jobgether/product-marketing-lead-technical-jobgether" --- # Product Marketing Lead, Technical **Jobgether** · US ## Accountabilities: - Own end-to-end product launches, including positioning, messaging, launch strategy, sales enablement, communications, and go-to-market execution. - Develop clear and differentiated product messaging that makes complex technical concepts accessible to developers, enterprise buyers, and other key audiences. - Equip sales teams with compelling collateral, battle cards, competitive intelligence, presentations, and enablement resources that help accelerate and win opportunities. - Develop customer stories, case studies, and proof points that demonstrate measurable product value across priority industries and use cases. - Lead content strategy across SEO, AEO, thought leadership, and other channels to strengthen category positioning and market visibility. - Partner with design and web teams to translate positioning into high-converting landing pages, emails, campaigns, and other marketing assets. - Support both product-led growth and sales-led go-to-market motions by understanding user journeys, funnel behavior, expansion opportunities, and the transition from self-service to sales-assisted engagement. - Develop deep insights into enterprise buyers, customer needs, market dynamics, and competitive positioning to inform segmentation and campaign strategy. - Collaborate with Product, Sales, Design, Developer Relations, and other cross-functional teams to maintain consistent and compelling messaging across every customer touchpoint. - Build and scale product marketing infrastructure, including messaging frameworks, launch processes, enablement systems, and repeatable go-to-market programs. - Establish measurable product marketing strategies and connect initiatives to business outcomes such as pipeline generation, adoption, win rates, and expansion. - Act as a player-coach, balancing strategic leadership with hands-on execution in a lean, fast-moving environment. Requirements: - 8+ years of product marketing experience, ideally within developer tools, infrastructure, AI/ML, SaaS, or other highly technical products. - Proven experience working across both product-led growth and sales-led go-to-market models, with a strong understanding of how the two motions complement one another. - Demonstrated ownership of successful product launches from strategy and positioning through execution and post-launch measurement. - Track record of connecting product marketing initiatives to measurable outcomes, such as pipeline, adoption, conversion, expansion, or win rate. - Exceptional writing and storytelling skills, with the ability to translate sophisticated technical concepts into clear, compelling narratives for developers and enterprise decision-makers. - Strong strategic thinking combined with a willingness and ability to execute independently, particularly within a lean marketing organization. - Ability to develop differentiated positioning, messaging frameworks, competitive narratives, and go-to-market strategies. - Strong understanding of enterprise buyer behavior, segmentation, customer insights, and campaign strategy. - A clear perspective on how product marketing is evolving alongside AI and emerging technology categories. - Excellent cross-functional collaboration skills and experience partnering with Product, Sales, Design, Developer Relations, and other teams. - Strong attention to detail, high standards for quality, and the ability to move quickly without sacrificing polish. - Experience with partner-led or ecosystem go-to-market strategies is a plus. - Candidates based in the United States are preferred, with remote work considered. Benefits: - Competitive compensation: Competitive salary and equity package. - Healthcare: Health, dental, and vision benefits. - Flexibility: Flexible vacation policy and a remote-friendly work environment. - High-impact opportunity: Help shape the market narrative and product marketing strategy for an emerging voice AI infrastructure category. - Early-stage ownership: Join a lean, high-impact marketing team and help establish foundational product marketing systems and processes. - Open-source contribution: Opportunity to contribute to open-source projects alongside experienced engineers. - Cross-functional exposure: Collaborate closely with product, sales, design, developer relations, and engineering-focused teams. - Career growth: Build expertise at the intersection of AI, developer infrastructure, enterprise SaaS, and modern go-to-market strategy. - Inclusive workplace: Equal employment opportunities and reasonable accommodations throughout the recruitment process. How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1 [Apply →](https://jobs.lever.co/jobgether/321c3008-c3bc-405c-a312-c4a3b5df0322/apply) --- Canonical: https://www.growthtalent.org/empleos/product-marketing/jobgether/product-marketing-lead-technical-jobgether