---
type: JobPosting
title: Digital Marketing Lead - Retention
company: Showpo 2
companyWebsite: "https://showpo.com"
category: crm-lifecycle
seniority: LEAD
contractType: FULL_TIME
remote: ONSITE
location: Sydney, Australia
market: USA
postedAt: 2026-06-23
applyUrl: "https://jobs.lever.co/showpo-2/ef6da0d0-bac5-4893-adaa-367c67609ea5/apply"
canonical: "https://www.growthtalent.org/empleos/crm-lifecycle/showpo-2/digital-marketing-lead-retention-showpo-2"
---

# Digital Marketing Lead - Retention

**Showpo 2** · Sydney, Australia

## Day to day, you will:
- Lead global CRM strategy and execution across email, app push and SMS in AU, NZ, US and UK, with a strong focus on retention, new customer onboarding, loyalty and personalised post-purchase journeys

- Manage and optimise Showpo Society, our loyalty programme, across AU, NZ, US and UK

- Drive personalised customer journeys across Showpo’s website, cart, and checkout stages using Nosto

- Own reporting on CRM and loyalty KPIs: open/click rates, revenue, deliverability, churn, CLTV, repeat purchase and loyalty redemption

- Own and evolve Showpo's tone of voice across every CRM touchpoint, ensuring copy reflects the brand and resonates with the customer in each market

- Work with Digital Marketing coordinator on affiliate strategy around campaign calendar, publisher development, performance reporting and commission strategy

## Who are you?
- 
4+ years experience in Digital or CRM roles (retail/eCom a must)

- 
Proficiency in Klaviyo, email automation platforms, and customer segmentation

- 
Strong analytical skills with ability to interpret data and translate insights into actionable strategies

- 
Experience with A/B testing methodologies and campaign optimisation

- 
Excellent written communication skills for email copywriting and campaign development

- 
Experience setting up CRM strategies and lifecycle flows from scratch

## PERKS!!!
- 
Hybrid work environmanet - 3 days from home and 2 in the office!

- 
50% staff discount, monthly staff sample sales, dog-friendly office, plus discounts at places such as Peaches Pilates studios and the cinema!

- 
Showpo paid 24/7 GP access through our Updoc employee healthcare benefit! (Including prescriptions and referrals sent straight to your phone)

- 
Enjoy financial advice and discounts through our Commbank Workplace Banking Program

- 
We encourage our team to make time for fun - from Games Night and Parties to Friday bubbles and our “I S**t Rainbow” recognition awards

- 
Plus: brekkie bar, EAP mental health support, Showpo Coffee Club, Showpo Wellness Club

- 
What matters to us - we support The Hunger Project through our donations, staff sample sales, yearly edits and awareness.

- 
We were recently the first ever business in Australia to gain our "Endometriosis friendly" workplace accreditation through Endometriosis Australia

[Apply →](https://jobs.lever.co/showpo-2/ef6da0d0-bac5-4893-adaa-367c67609ea5/apply)

---

Canonical: https://www.growthtalent.org/empleos/crm-lifecycle/showpo-2/digital-marketing-lead-retention-showpo-2