---
type: Comparison
title: Head of Growth vs VP of Marketing
roleA: head-of-growth
roleB: vp-marketing
canonical: "https://www.growthtalent.org/compare/role-vs-role/head-of-growth-vs-vp-marketing"
---

# Head of Growth vs VP of Marketing

A side-by-side of the two roles based on live data from Growth.Talent.

| | Head of Growth | VP of Marketing |
| --- | --- | --- |
| Open jobs | 151 | 5 |
| Median salary midpoint | $180K | $215K |
| Anchor mid range | $140K-$200K | $200K-$280K |
| Anchor senior range | $180K-$280K | $240K-$380K |
| Primary category | growth-marketing | growth-marketing |
| Remote-friendly | 6/151 | 0/5 |

## Head of Growth

The Head of Growth role sits between marketing, product, and data. They own the funnel, acquisition, activation, retention, monetization, and are accountable for the metric the CEO checks every Monday. Most companies that hire one are between $1M and $50M ARR, scaling past founder-led growth. Strong candidates have 5-10 years of operator experience, a proven channel they can scale (paid, SEO, lifecycle, partnerships), and the ability to make a hire on day 30 and a roadmap on day 60. The biggest signal is past P&L responsibility, not the title on the previous role.

## VP of Marketing

VP of Marketing is the most common senior marketing title at Series B-C SaaS companies in the US. The role owns brand, demand gen, product marketing, and ABM. Below the CMO at large companies; above the CMO functionally at smaller ones. Best-fit candidates have a track record of taking marketing from $5M to $50M in pipeline, hiring 5-10 marketers, and partnering with sales on revenue ownership. Increasingly the role overlaps with VP of Growth, the line gets blurry below 200 employees.

## Browse live jobs

- [/role/head-of-growth](https://www.growthtalent.org/role/head-of-growth)
- [/role/vp-marketing](https://www.growthtalent.org/role/vp-marketing)

---
Canonical: https://www.growthtalent.org/compare/role-vs-role/head-of-growth-vs-vp-marketing